Hot babes, HERtitude 2025 is about to be the hottest one yet, and we’re levelling up the glow with our headline sponsor, NIVEA!
HERtitude is the party for hot babes only, where you can show up as your boldest, most confident self. Think of it as your ultimate girls’ day out, filled with music, fun activities, and all the hot babe energy you can imagine.
Who better to help us celebrate than NIVEA, the skincare brand that has kept hot babes soft, smooth, and confident for nearly 140 years? Whether it’s locking in moisture, keeping you fresh all day, or giving you that effortless glow, NIVEA understands that real confidence starts from the inside out.
Fiyin Toyo, Central, East & West Africa Marketing Director at Beiersdorf Nivea Consumer Products Limited, is super excited about this collaboration:
“We are skincare. For nearly 140 years, we have cared for people from the outside in. Care represents both the physical nurture of skincare and the emotional care of empathy. Our goal is to help people feel good in their skin, giving them the confidence to reach out and build meaningful connections—an essential human need. Sponsoring HERtitude is a key pillar in driving meaningful connections, enabling young women to feel confident and equipped to take on leadership roles in every aspect of society.”
But babes, that’s not all. NIVEA is bringing the ultimate glow-up experience to HERtitude. Imagine:
A NIVEA booth where you can experience their top products firsthand.
Fun challenges & giveaways for the chance to snag exciting cash prizes up to ₦500k.
NIVEA merch to flex your hot babe status.
The best part? You don’t need to do anything extra. Just show up, have fun, and bask in the confidence that comes with being a HERtitude hot babe.
So round up your girls, get your Retro Glam fits ready, and come experience a HERtitude like never before, powered by Zikoko and NIVEA!
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We’re celebrating Women all month long and what’s sweeter than a great friendship? We love a sisterhood over here, so to celebrate, we went out and spoke to some young women about the female friendships that have impacted them positively, and we got to hear some amazing stories. Enjoy!
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“She helped boost my self-confidence” — Jade*, 26
In what ways has this friendship been special/transformative for you?
So we met in our first year of university because we were in the same department and hostel, and became fast friends. My parents were overprotective, so I grew up very sheltered. I also had two siblings who were more academically adept than I was (and my younger sister was much prettier—which people constantly told me). So when I got to university, I was sorely lacking in self-confidence.
My best friend Temi* was the exact opposite. I’d never met anyone that was so self-assured. So when she’d tell me that I was beautiful and intelligent for the first time in my sixteen years of life, I actually started to believe it. I was really mean to myself when I was younger about everything, but she was always there to reassure me.
We also wore roughly the same size, and she liked clothes, so when she did routine declutters, she’d always save the best for me and give suggestions on how to pair them.
Our friendship has really boosted my self-confidence in my looks, my intelligence, and my self-worth. It has also made me more intentional about the type of men I allow in my space.
What’s one experience during your friendship that has really stood out to you?
In our second year in school, I was in a friends-with-benefits situation with a guy because he claimed he didn’t like labels. Once, he left me stranded after I had travelled from Ife to Ibadan to see him. He basically wasn’t reachable, and I had to make several calls to estranged friends from secondary school to find a place to sleep that night because it was late by the time I gave up on reaching him. The guy called me a week later to apologize because his phone was bad and promised it wouldn’t happen again a second time.
When I told Temi about my plans to go and see this guy again, she said, and I remember it verbatim, “Jade, you’re a beautiful woman. Even if he doesn’t rate you, why don’t you rate yourself?”
After that, my standard for dating men became any man that I knew she’d approve of — I was still working on my self-worth at the time, so it was just easier to judge men based on what Temi thought I deserved). It saved me a lot of heartbreak and embarrassment till I was more confident in myself and my choices. She’s still my go-to whenever I feel down.
“Even though my husband disapproved, she encouraged me to forge ahead in my profession” — Bolade*, 54
In what ways has this friendship been special/transformative for you?
We have been friends since we attended Sacred Hearts Primary School in Ibadan in the 70s. She has been a constant source of encouragement to me throughout our friendship. Even though my husband disapproved, she encouraged me to forge ahead in my profession and that has allowed me to get to where I am today. I will always be grateful to God for her.
What’s one experience during your friendship that has really stood out to you?
My best friend got pregnant when we were in our final year of polytechnic study. It was a gruelling time and I had to help me do basically everything because the pregnancy was tough on her. What really stood out to me then was that even though she could barely move because of exhaustion and morning sickness, she would write me pages of letters about how much she appreciated my help and how she would repay me when she got better.
Her daughter is almost thirty years old today and it feels like she’s my daughter too. Our many years together has been more than enough repayment in my eyes.
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“They uplift me, remind me how special I am and hold me accountable.” — Tola*, 25
In what ways has this friendship been special/transformative for you?
I really feel lucky to have a group of female friends who don’t make me feel alone. They uplift me, remind me how special I am and sometimes, when necessary, they hold me accountable. I think it’s also important to mention that my friendships aren’t perfect. There are certain friends I can’t share all parts of myself with but, I don’t love them less, I can simply see that there might be parts of me they can’t understand yet. However, I still have other female friends that nurture the parts of me that are hidden.
Sometimes, I try to hold everything inside. Their friendship made me realize that I don’t have to feel alone; I can always share what I’m feeling with my girls.
What’s one experience during your friendship that has really stood out to you?
We went together as a group to support one of our friends because her dad had passed a day before her birthday. We wanted to show our support, and we got attacked by some of her dad’s family members for bringing up her birthday. They called us all sorts of names.
Long story short, we stood up for each other that day. It was a bit funny because one person started crying, and soon enough, almost all of us were crying while they were chasing us away. The whole thing made me realize that these are my people. We cry and laugh together, and we defend each other no matter what.
Just like birds of a feather flock together, the hottest babes in the world are coming together next month to party at HERtitude 2025! Grab your tickets here so you don’t miss the best women-only party of the year.
“Her support is my greatest superpower.” — Biola*, 33
In what ways has this friendship been special/transformative for you?
I have a really poor relationship with my half sisters because of our family dynamic and Dera’s friendship— going on fifteen years now— has completely redefined what sisterhood means to me. She essentially adopted me into her own family and we have been sisters since. We’ve been thick as thieves since JSS 1 and as we grow older it just gets better. I’m happy I have someone to rely on, to gist and gossip with and to bare my soul to. She’s very special to me.
What’s one experience during your friendship that has really stood out to you?
When I lost my job in 2023, she had me move in with her for almost six months. During that time, she helped me revamp and CV, sent me job applications that we filled together and encouraged me after every rejection letter. She didn’t let me go back to my place until I got a new and better paying job. Her support is my greatest superpower.
“she has never stopped believing in me, even when I didn’t believe in myself.” — Jemi*, 21
In what ways has this friendship been special/transformative for you?
I used to be bullied a lot in secondary school, and she always had my back. Even after I eventually left the school, she never stopped defending me. When I struggled academically, she was there to help me pick up, and she has never stopped believing in me, even when I didn’t believe in myself.
Knowing I always have someone in my corner has helped me so much mentally. I also make better financial decisions now because she gave me some of the best financial advice.
What’s one experience during your friendship that has really stood out to you?
It’s hard to pick just one, but coming out to her as bisexual and not feeling judged for it made me feel safe and normal. She didn’t blow it out of proportion; she just treated it as she would if I was talking about any other thing.
“She has made me believe in the power of sisterhood.” — Shola*, 27
In what ways has this friendship been special/transformative for you?
I struggle with depression and used to have the worst coping habits when I was in a downward slump. Meeting Simi* has completely changed that for me. She showed me healthier ways to deal with my emotions and better ways to express myself. She’s my favourite person.
Because of her, I am no longer afraid of the future. There is literally nothing I can’t do as long as we’re together. She has made me believe in the power of sisterhood.
What’s one experience during your friendship that has really stood out to you?
When we were in our final year of university, my laptop crashed and I lost the first three chapters of my project that I’d spent all my money and time on. I decided I was going to drop out and gave up on redoing it.
This babe came to my room in school pretending she wanted to come for a sleepover and spent the entire night piecing my project back together from the notes on my table and earlier versions I had sent to our group chat. That act still leaves me speechless today: it was the only reason I was able to graduate. I can’t quantify my love for this woman.
“They have given me a community that is not bound by distance.” — Sarah*, 28
In what ways has this friendship been special/transformative for you?
My friend group has been with me through thick and thin. I had to move out of the country for school when I was sixteen and despite the time difference, they were intentional about checking in on me, encouraging me and making sure I had community because I attended a school with very few black people. After school, when I was struggling to get a job, they would chip in money and send it to me to buy coffee or a nice lunch and that really touched me.
They have given me a community that is not bound by distance. I visit Nigeria as often as I can, and it doesn’t feel like I ever left. Those girls are my sisters for life.
What’s one experience during your friendship that has really stood out to you?
It’s very hard for me to study by myself so during my exam prep, they’d hop on a group video call with me and study or read a book just so I didn’t feel alone and I could concentrate. I graduated in the top percentile of my class, and I always attribute my success to their support.
If there’s one thing Old Nollywood babes knew how to do, it was serving iconic fashion. From the slinky dresses of Regina Askia to the bold, thin brows of Eucharia-Anunobi, the 90s and 2000s were a golden era for statement style. And what better way to make an entrance at HERtitude than by channeling the retro glamour of this era? If you’re looking to turn heads and give hot babe energy, here’s how to bring Old Nollywood fashion into 2025.
1. Ankara & Adire
If Nollywood aunties of the 90s taught us anything, it’s that African prints will always be a slay. Whether it’s an Ankara two-piece, an adire wrap dress, or a structured boubou with exaggerated sleeves, the key is in the tailoring. You can wear Oleku (a short-sleeved top and wrapper combo). Pair with bold accessories, think chunky gold earrings and strappy heels, to add a modern twist.
Remember when Genevieve Nnaji and Omotola Jalade-Ekeinde would pull up in those oversized, tinted sunglasses, serving boss babe realness? Well, that’s your blueprint. Go for retro, oval-shaped frames or dramatic cat-eye sunnies. Even better, pair them with a mini bag for that ultimate “rich aunty” aesthetic.
Old Nollywood glam was all about looking expensive. The ladies of that era understood the assignment, draping themselves in velvet gowns, satin midi dresses, and silk blouses. Choose rich jewel tones—emerald green, deep burgundy, royal blue, you can even do black—and let the fabric do the talking. Bonus points if you add a thigh-high slit for drama.
4. Micro Bags & Chunky Gold Jewelry
Handbags in Old Nollywood movies were either comically large or adorably tiny—there was no in-between. For HERtitude, lean into the micro bag trend, preferably in a bold color or textured material. And don’t forget the jewelry—layered gold chains, oversized hoop earrings, and chunky rings are your best friends.
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5. Short Skirts, Skimpy Dresses & Daring Fits
Let’s be real! Old Nollywood baddies didn’t shy away from showing some skin, and neither should you. Think mini skirts, halter tops, tube dresses, and body-hugging fits that scream confidence. Channel your inner Rita Dominic by rocking a bold, short dress paired with knee-high boots or strappy heels. Add a cropped leather jacket for that extra Y2K touch.
Channel the 90s and 2000s with bold beauty choices. High ponytails, yaki flip, puffy afro, deep side parts, and sleek buns were signature looks. And we can’t talk Old Nollywood beauty without mentioning those thin, long, perfectly arched brows that Eucharia Anunobi and co. rocked effortlessly. Pair them with deep brown lip liner, ultra-glossy lips, shimmery eyeshadow, and—if you’re feeling daring—a pop of blue or green eyeliner. And if you’re feeling extra, throw in some body glitter—because why not?
Style isn’t just about what you wear, it’s about how you wear it. The true essence of Old Nollywood glam is confidence. So, whether you’re rocking a corset dress, a matching set, or a power suit, wear it like you just stepped out of a scene.
HERtitude 2025 is themed Retro Glam, and we’re celebrating women who own their power, and what better way to embody that than by channeling the most iconic women of Old Nollywood? So, step out, serve lewks, and let the HERtitude energy flow. See you there, hot babes!
This year, Hertitude is taking us all the way back to the groovy times for the best party ever with the hottest babes. To prepare for this party, your Nigerian history has to be on point. How plugged into the culture are you? Take this quiz, and we’ll tell you! Don’t dull and miss the funkiest party of the year! Grab your Hertitude tickets here before they’re sold out.
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Ladies, gather around because the hottest festival for hot babes is making a comeback. HERtitude 2025 is here, and this year, we’re turning up the heat with Retro Glam—think bold, timeless, and effortlessly chic. If you thought last year’s edition was iconic, wait till you see what we have planned this time.
A Quick Throwback to HERtitude 2024
HERtitude 2024 was nothing short of legendary. Over 1,500 women showed up, showed out, and partied like the queens they are. From music performances to the best vibes, the energy was unmatched. It was giving community, freedom, and a whole lot of hotness.
And now, we’re ready to do it all over again—but bigger, better, and bolder.
So, What’s New in HERtitude 2025?
This year’s theme, Retro Glam, is all about tapping into old-school elegance with a modern twist. We’re talking about:
Insane music performances —Expect a lineup of your faves bringing the energy. Fashion show —A runway moment where you get to serve your best retro glam look. More interactive experiences —Games, speed-friending, tattoos, and all the good stuff. Secret location reveal —Only ticket holders get the exclusive address. (We love a little mystery.)
Filmhouse called and i answered! Vintage Nollywood Inspired Makeup! Shoutout to my mummy for the black and blue lippies 😂😂😂 Also na tattoo de my chest no be wound 💀 This look was inspired by Domitila (1996) film and it’s pretty obvious i has fun filming it 😁 Domitila was a mad hit so im already looking forward to the reboot hitting cinemas April 7th! #DomitilaTheReboot#domitilamakeup
Basically, if HERtitude 2024 was the pregame, HERtitude 2025 is the main event.
Date, Time & Where to Get Tickets
Date: April 26th, 2025 Time: 12PM till we say so. Venue: Exclusive to ticket holders (we keep it safe & private, always). Tickets: Available now onTix Africa—so don’t slack!
HERtitude is all about you—the girls, the baddies, the queens, the babes who know they’re the moment. We want you to come as your most confident, vibrant, and unapologetic self. Because at HERtitude, every woman is a hot babe.
The first rule of engagement when conversing with anyone is courtesy. However, with ladies, basic courtesy might do little to nothing to move the exchange from point A to B. If you’re looking to make a new female bestie, here are tips that can help you start a conversation with a girl.
Let’s get into them.
Starting a Conversation With a Girl Online
There are lots of unhinged folks on social media, so if she’s ignoring your texts or not into the convo, your approach is probably wrong. Here’s how you can fix that
Keep a public profile
Seriously? Your page is private, no display picture, and you have no posts on your feed? It’s giving catfish and you need to fix up.
Introduce yourself
Even if you have a public profile with photos and bits of information about you, it shouldn’t take the place of talking a little about yourself. What you like or hate, countries you’ve been…No better way to discover shared interests to bond over.
Text like a sane human
“Wodup, WYD?, Xup, Am, Good PM.”
You’ll probably get blocked if you use any of these lines before you get a chance to prove that you have sense.
Be genuine
Why are you in her DMs? Be sincere from the beginning. This can go a long way in setting the tone of your potential friendship.
Ask open-ended questions
Don’t be the regular-shmegular who asks “Yes and No” type questions and gets pissed off when you get “Yes and No” responses.
Listen and respond
Wait, she shares a lengthy ass narration of an experience and you don’t have follow up questions to show you genuinely followed the convo? You are not ready and she’s probably better off not being your friend.
Be generous with compliments
Everyone likes compliments. Tell her what you like and why you like it. But hey, she’ll probably catch you faster than you can say sorry if you’re whining her.
But skip the endearments
No, she’s not your baby and she’s not your “dear”. Don’t do it.
Avoid asking to meet up
You’ve barely texted for 24 hours and you’re asking to meet up because “I’m more lively in person”.
Starting a Conversation With a Girl Physically
So you’ve run into this girl, and you want them in your corner. Here’s how to bag that first conversation and turn it into a potential friendship or relationship.
Be confident
Yes, we know you want her in your corner but it’s not enough reason to lose your composure. During your first encounter, maintain eye contact as much as you can.
Look the part
It takes a lot of work to change the narrative if you make the wrong first impression. If your outfit is giving “Who be Kwasogbu?”, it’s probably best to postpone that first conversation to another time.
Give a genuine compliment
Complimenting a stranger is probably the easiest way to get their attention. Once you tell her how nice her hair or makeup is, follow the next tip.
Introduce yourself
Don’t be that person who goes for “Babes. My dear” simply because you failed to ask for her name from the start, or worse still, forgot. A nice intro is never out of fashion.
Listen actively
Remember, this is a face-to-face interaction and the shitty network won’t work. If your new girly is giving you the tea, you better pay attention and take notes.
Minimal physical touch
Remember, she doesn’t know you from jack. Don’t invade her personal space by touching her hair all because “I love this hairstyle”, or any other body parts. Keep your hands to yourself.
Don’t get too personal
Be careful not to overshare just to appear like an open book or get them to also give you details about their lives. There will be time for that later.
Know when to leave
Understand that some people are socially awkward and you might need more than one random convo to interest them. If they don’t want to push the interaction further, please take the cue and leave.
The biggest women-only festival in Lagos is BACK. Get your tickets here for a day of fun, networking and partayyyyy
The biggest women-only festival in Lagos is BACK. Get your tickets here for a day of fun, networking and partayyyyy
We’ve got some major news that’ll make you break out your dancing shoes and grab your girl squad. HERtitude 2024 will be hotter than ever because we’re bringing some serious sparkle to the party with our headline sponsor, Sparkle!
HERtitude is THE festival for hot babes only, where you can let loose and celebrate all things fabulous about being a woman in Nigeria and beyond. Think of it as your ultimate girls’ day out, filled with fun activities, killer live performances and a whole lot of hot babe power.
Sparkle is not your average bank, either. They’re all about helping you slay your financial goals while living your best life. From sending and receiving money to topping up your airtime and data and even paying your bills – Sparkle has got you covered.
“Sparkle Loves Women! That’s why we’re beyond excited to be the headline sponsor for HERtitude ‘24. For us, HERtitude isn’t just an event; it’s another avenue to express our love and unwavering commitment to women. Join us in celebrating their strength, achievements and brilliance at HERtitude ‘24,” Uzoma Dozie, Chief Sparkler at Sparkle.
But Sparkle isn’t just about banking; they’re here to ensure you have the time of your life at HERtitude. Picture this: raffle draws where you can win cash prizes, scavenger hunts with treasures hidden around the venue and sparkling neck massages to help you relax and unwind like the hot babe you are.
Oh, and did we mention free hand fans to keep you cool and fabulous all day long? Yup, Sparkle’s got your back, hot babe.
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And here’s the best part – all these amazing perks are just a download away. That’s right, simply download the Sparkle app, fund your account and get ready to live your best life at HERtitude 2024. You don’t want to miss out on this epic celebration of sisterhood, empowerment and all-around awesomeness.
So mark your calendars, gather your girl gang, and get ready to sparkle at HERtitude 2024 with Zikoko and Sparkle. Grab your tickets HERE.
The biggest women-only festival in Lagos is BACK. Get your tickets here for a day of fun, networking and partayyyyy
Hot babes, here’s the 411. The sun might be hot AF right now, but you’ll forever be hotter. As the hot babe you are, it’s of the utmost importance that you not only attend HERtitude but also have that HERtitude.
We know you already have it, but here’s how you can identify that HERtitude in yourself and other hot babes.
You’re a hot babe
In the book of Hotties 20:4, it was written, “All hot babes have that HERtitude”. We would say we don’t make the rules, but we actually do.
You love yourself
For you to walk, talk and act like the hot babe you are, you have to first love yourself. We’ll admit, it might be a bit difficult on some days, but as long as you try then you definitely have that HERtitude.
You love the girlies
To have that HERtitude, you need to show genuine love and care to your fellow hot babes. Technically, you need to show love and care to everyone, but we’ll allow a little bias.
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You support women’s rights and wrongs
Sometimes, women move madder than PHCN and their new 300% tariff increase, but that doesn’t matter. If a man can fly from a thousand galaxies to support the rights and wrongs of another man whose first name he doesn’t even know, you can do the same.
Disclaimer: If the wrong is a crime, all bets are off, and you have the right to call her out on her bullshit. If it’s something like a little cheating, then please feel free to support your girl.
You understand that the sun might be hot, but you’re hotter
Regardless of the weather, you’re a hot babe. Even if the sun decides to take a break and let the cool breeze do its thing, nothing can quench your fire.
You’ll be at HERtitude ‘24
Here’s a little hot babe hack for you: If you feel like you aren’t hot enough or you don’t have that HERtitude, look into a mirror, shout I’m a hot babe three times, pick up your phone and buy your HERtitude ticket. If you don’t feel like a hot babe after April 20, lock us up and throw away the keys.
You have more than two girlfriends
To truly be a hot babe and have that HERtitude, you must surround yourself with hot babes. We make the rules. We know what we’re talking about.
You leave situations that no longer serve you
As a hot babe, it’s important to avoid see-finish or anything that might even look like it.
You always have fun
It doesn’t matter if you’re in the middle of Third Mainland Bridge in standstill traffic. You always try to have the time of your life.
You make space for other hot babes
Whether it’s on the bus, at the supermarket, or at work, as a hot babe, your job is to make sure you help other hot babes get seen same as you.
Questions
This is a question
What’s Cecred?
Which of these makeup brands aren’t owned by a Nigerian?
What are these shoes called?
What’s the name of this hairstyle?
Who owns Shopbawsty?
Pick a nail style:
This brand is best known for selling lingerie:
Which of these hairstyles is known as police cap?
Which of these makeup brands do not have a skincare line?
Which artist is signed to a hair extensions brand?
You got #{score}/#{total}
We know you’re a hot babe at heart, so this can never be your final score, abeg. Come party with us on April 20th at HERtitude! It’s a hot babe only event, so come hot AF!
You got #{score}/#{total}
It looks like your hotness wants to go cold. Take this quiz again and reignite your fire. Come party with us on April 20th at HERtitude! It’s a hot babe only event, so come hot AF!
You got #{score}/#{total}
You’re the hottest babe around. Best in beauty.
Come party with us on April 20th at HERtitude! It’s a hot babe only event, so come hot AF!
If you fail this quiz, you might still be a hot babe as long as you come to party with us and other hot babes at HERtitude.
