LAGOS, NIGERIA—The Founder and CEO of TravelWithWells (TWW), Nwaiku Allwell, has been recognised among the top 100 Most Influential Young African entrepreneurs by the Pan-African Youth Leadership organisation. While this is an honourable feat on its own, the stars are practically aligned in the travel space. Nigerian travel influencer Alma Asinobi made history by journeying across all seven continents with a Nigerian passport. This remarkable coincidence highlights the global impact of Nigerian travellers beyond the country.
For decades, travel for many Africans has been riddled with uncertainties, from visa complexities to logistical challenges. Allwell’s personal experience with these hurdles led to the creation of the travel company TravelWithWells—a brand designed to empower Africans to explore the world effortlessly.
Today, the brand is being celebrated through its Founder and CEO for an innovative approach to travel services like visa processing, guided tours, international flight bookings, and hotel reservations, among others.
Alma Asinobi’s journey across all seven continents using a Nigerian passport is a powerful symbol of possibility. Her feat aligns perfectly with TWW’s vision: breaking barriers and changing the narrative around African mobility.
“This moment is a reminder that African travellers are unstoppable. The Nigerian passport just touched all seven continents, and now, we’re being recognised for our work in making global travel more accessible for Africans. It’s divine timing.” Allwell said.
TravelWithWells continues to expand its footprint across Africa, facilitating travel for individuals, businesses, and groups. Whether it’s securing Schengen visas, booking all-inclusive vacations, or creating tailored itineraries for African explorers, TWW remains the go-to partner for stress-free travel.
For more information on how TravelWithWells is simplifying travel, visit www.travelwithwells.com
ABOUT TRAVELWITHWELLS
TravelWithWells (TWW) is a leading travel solutions provider dedicated to making global travel seamless for young Africans. Offering visa processing, curated travel experiences, concierge services, and more, TWW empowers individuals to explore the world with ease..
A few days ago, I got pulled into an interesting conversation about stress eating. Adelayo* (26) shares how pressures at work led to her developing a poor coping habit— binge eating. She also opens up about how maintaining this habit and keeping it a secret adds to her stress.
This is Adelayo’s story as told to Betty
I like to think of myself as a foodie. I love the experience of eating a meal, from the textures to the visual presentation, but when I binge eat, it’s never from a place of enjoyment.
Growing up, I never had a problem with food. Like I said, I enjoy food, but I’ve always had really good control of my appetite. I ate a fairly balanced diet for a Nigerian and worked out regularly. But when I moved to Lagos in 2024, everything changed. The pressures of my job have made it hard to manage stress in a healthy way.
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I work as a video editor, and my deadlines can be pretty demanding. The stress from work has now led me to overindulge in food. The first time I made a big mistake at work was in March 2024. I had missed an important deadline, and my manager dragged me during a meeting in front of our entire team. I felt really embarrassed. When I got home that day, I ordered a pizza and a plate of rice and ate till my stomach hurt. I was bloated for days after, and I weirdly relished the painful feeling of my overfull stomach.
Weirdly enough, it worked— at least on the surface. I didn’t mess up at work for months. But then, in September, I got in trouble again after making another mistake. That night, I ate two packs of Oreos, three plates of rice from different restaurants, and downed a litre of juice. At some point, I had to throw up because my body literally couldn’t take it. I felt disgusted. But I also felt like I deserved to feel that way. I wasn’t doing well at work, and in my head, this was my consequence.
It’s been like that ever since. In December, I ordered five packs of food from a popular restaurant. I didn’t even eat them because I was hungry, I ate them because I felt bad about missing a brief. The next morning, my friend dropped by unannounced. She saw all the empty food packs and asked if I’d had people over. I lied and said yes. What else could I say?
Since the start of this year, I’ve been having at least two binge-eating episodes a month. It’s getting harder to ignore. I can barely afford the food, and I’ve gained noticeable weight, which has people asking questions. But no one sees me eat like this because I don’t do it around others. I live alone, which makes it easy to hide—for now.
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Still, I can feel the secret getting heavier, literally and emotionally. The anxiety of being found out has triggered even more episodes. It’s a vicious cycle I don’t fully understand, and if I’m being honest, I’m not even sure I’m ready to stop. I’m currently saving to see a therapist, hoping that talking to someone might help me untangle all of this. Until then, I’m carrying this quiet, painful, embarrassing secret alone.
If you or anyone you know is struggling with an eating disorder, you can access free or low-cost therapy options here.
Someone joked that other Nigerian celebrities are probably telling their kids that Priscilla Ojo doesn’t have two heads. They may not be wrong. The 24-year-old Priscilla Ojo, the first daughter of actress Iyabo Ojo, is currently the most talked-about celebrity kid in Nigeria — thanks to her trending love life with Juma Mkambala, AKA Juma Jux, a 34-year-old Tanzanian singer.
Since the day the two lovebirds appeared on each other’s feeds in 2024, it’s been endless sweetness and viral moments on social media. They’re a Nigerian blogger’s dream and have frequently made headlines for their whirlwind romance.
With their wedding scheduled for this month, we’ve decided to curate a complete timeline of Priscilla and Jux’s relationship — from their first encounter to their upcoming nuptials.
“The first day I saw Priscilla in Rwanda, I missed my flight and couldn’t get a business-class seat because it was full,” he said. “I was pissed off, and after passing through the business class section, I saw her laughing at me. I told my team I wouldn’t talk to any of those ladies again. Later, we went to stay at the same hotel.”
Recalling how he later warmed up to Priscilla, Jux said, “She wasn’t feeling well that day, while Chioma Ikokwu [Priscilla’s friend] was charming and making friends with many people. I started a conversation with her friend, and from there, I gained confidence, and we began talking. I liked her from the first day I saw her at the airport. There was something about her I couldn’t explain, but I knew my heart was drawn to her.”
By June 2024, news of their relationship started making the rounds.
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June – July 2024: Juma Jux and Priscilla become IG official
Priscilla first appeared on Jux’s page in June 2024, when he posted a video featuring her to promote his song “Maboss” with Billnass. At the time, many assumed it was just a publicity stunt to push the track.
However, in July 2024, Priscilla made things official with a photo post on Instagram, simply captioned “Mine.” That marked the beginning of their love story in the public eye.
August 2024: Iyabo Ojo meets Juma Jux
Juma Jux visited Nigeria to meet Priscilla’s mum, Iyabo Ojo, for the first time. In a viral clip, the three were seen eating and posing for photos.
September 2024: Iyabo Ojo confirms Priscilla’s engagement
That same month, Jux released “Ololufe Mi”, a song featuring Diamond Platnumz, which he dedicated to Priscilla. She also appeared in the music video.
December 2024: Iyabo Ojo reveals wedding details
During an interview with Goldmyne at the premiere of Seven Doors, Iyabo Ojo revealed that Priscilla and Jux’s wedding would happen in April 2025. She described it as a four-part, carnival-style celebration: two parts in Nigeria, one in Tanzania, and a final destination wedding. The official colours? Olive and a touch of gold.
The news sparked mixed reactions. While many shared in her joy, others felt she was revealing too much.
February 2025: Nikkah in Tanzania
On February 8 and 9, Juma Jux and Priscilla Ojo had their Nikkah ceremony in Tanzania. During the event, Priscilla revealed her new Islamic name, Hadiza, and Mkambala, her husband’s family name.
Guests included Eniola Adeoluwa, Mitchelle Gentry (Mercy Aigbe’s daughter), and of course, her mum Iyabo Ojo. However, the ceremony drew even more attention and scrutiny when news spread that Priscilla’s father was absent.
Paulo Okoye, Iyabo Ojo’s partner and Priscilla’s stepfather, shared his excitement and readiness on Instagram, confirming that the Lagos wedding is set for April 17, 2025.
Me? I’ve always been a Royal Prince loyalist. Not because it’s cheap, but because it has everything. From fancy skincare to imported cereal and gift items, I know I’ll find what I need. Lately, I’ve been hearing too much about Bokku to ignore. So, I decided to put it to the test.
I picked 26 everyday groceries and compared their prices across four supermarkets near me in Gbagada: Bokku Mart, Royal Prince, Market Square, and 6 to 9 Supermarket. There were no promos or wholesale discounts, just regular, everyday prices.
Was Bokku really the budget hero it claims to be? Or is the hype just, well, hype? Here’s what I found.
1. Pringles Sour Cream & Onion
Bokku’s price lands just below 6 to 9 and significantly under the others. It’s not the cheapest ever, but it’s clearly more budget-friendly than Market Square or Royal Prince, both of which sit at the premium end here.
Royal Prince: ₦4,450
Market Square: ₦3,950
6 to 9 Supermarket: ₦3,200
Bokku Mart: ₦3,000
2. Bama Mayonnaise (473ml)
All stores price this within ₦150–₦200 of each other, but Bokku still edges out as the cheapest. However, the difference here isn’t huge, possibly not enough to influence a shopping decision. But If mayo’s a staple in your home, this gap could mean real monthly savings.
Royal Prince: ₦2,850
Market Square: ₦2,750
6 to 9 Supermarket: ₦2,450
Bokku Mart: ₦2,100
3. Indomie Instant Noodles (70g)
Across all three Indomie flavours, Bokku consistently offers the lowest price, undercutting 6 to 9 and Market Square by ₦20–₦65 per pack. It’s not massive, but again, for frequent buyers, that can add up.
Prices across stores are quite close. Bokku comes in lowest here, while Market Square is slightly higher. Royal Prince ranks the highest, but this isn’t a major savings category regardless.
Royal Prince: ₦230 (₦1,150 for 5 packs)
6 to 9 Supermarket: ₦220
Market Square: ₦210
Bokku Mart: ₦180
5. Waw Detergent (850g)
Bokku Mart offers the lowest price by a clear margin, saving ₦250 compared to 6 to 9 and over ₦400 versus Market Square. It’s a strong edge on a basic cleaning essential that many households buy often.
Market Square: ₦2,065
Royal Prince: ₦2,050
6 to 9 Supermarket: ₦1,900
Bokku Mart: ₦1,650
6. Hypo (1 litre)
Hypo is consistently cheaper at Bokku, beating even the lowest competitor by over ₦300. That’s significant, especially for households that buy in bulk.
Royal Prince: ₦2,700
Market Square: ₦2,332
6 to 9 Supermarket: ₦2,400
Bokku Mart: ₦2,000
7. Extract Soap (Ng)
Bokku is again the cheapest, offering ₦200 in savings compared to 6 to 9 and a full ₦500 less than Royal Prince. For a widely used personal care product, this difference stands out.
Royal Prince: ₦1,500
6 to 9 Supermarket: ₦1,200
Market Square: ₦1,125
Bokku Mart: ₦1,000
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8. Oral B Toothpaste
Bokku still comes out ahead, especially compared to Royal Prince, with a ₦550 gap. Even the next cheapest, 6 to 9, is ₦300 more.
Royal Prince: ₦2,550
6 to 9 Supermarket: ₦2,300
Bokku Mart: ₦2,000
Market Square: Not available.
9. Molped Maxi Sanitary Pads
Bokku’s price is ₦150 lower than 6 to 9 and a full ₦300 cheaper than Royal Prince. This kind of discount on personal care products is meaningful for regular buyers.
Royal Prince: ₦1,150
Market Square: ₦1,050
6 to 9 Supermarket: ₦1,000
Bokku Mart: ₦850
10. Eggs
Bokku offers the best value, with eggs priced at ₦208 per unit, significantly cheaper than the other supermarkets. Bokku is the way to go if you’re looking to save on eggs.
6 to 9 Supermarket: ₦220 per egg, ₦6,000 per crate.
Market Square: ₦234 per egg, ₦7,020 per crate.
Royal prince: ₦280 per egg, ₦8,400 per crate.
Bokku Mart: ₦208 per egg, ₦2500 per pack of 12.
11. Cornflakes (500g)
Bokku offers substantial savings across brands, with up to ₦800 difference per box. For families who eat cereal daily, this is a significant difference.
Royal Prince: Keloggs (₦3,200), Nasco (₦3,250)
6 to 9 Supermarket: Keloggs (₦2,800), Nasco (₦3,000)
Bokku Mart: Keloggs (₦2,500), Nasco (₦2,450)
Market Square: Not available
12. Ovaltine (400g)
The price difference is modest but consistent, with Bokku maintaining its edge as the most affordable option.
Royal Prince: ₦3,700
Market Square: ₦3,735
6 to 9 Supermarket: ₦3,600
Bokku Mart: ₦3,450
13. Three Crown Refill (320g)
Interestingly, Market Square beats Bokku here by ₦280. This is one of the few items where Bokku isn’t the absolute cheapest, though it’s still competitive compared to 6 to 9 and Royal Prince.
Royal Prince: ₦3,500
6 to 9 Supermarket: ₦3,200
Bokku Mart: ₦3,000
Market Square: ₦2,720
14. Quaker Oats (500g)
If you’re fueling your mornings with oats, Bokku saves you the breakfast tax. At ₦2,300, it’s the most wallet-friendly option, beating the rest by at least ₦425. It’s not earth-shattering, but if oats are a weekly buy, those savings stack up.
Royal Prince: ₦2,850
6 to 9 Supermarket: ₦2,800
Market Square: ₦2,725
Bokku Mart: ₦2,300
15. Lipton Yellow Label Tea
Small but consistent savings that add up over time for regular tea drinkers.
Royal Prince: ₦1,100 per pack.
Market Square: ₦1,100 per pack.
6 to 9 Supermarket: ₦1,000 per pack.
Bokku Mart: ₦930 per pack.
16. Knorr Chicken Seasoning (48 per pack)
Market Square barely edges out Bokku by ₦10 here, but both offer substantial savings compared to 6 to 9 and Royal Prince.
Royal Prince: ₦2,250
6 to 9 Supermarket: ₦2,000
Bokku Mart: ₦1,800
Market Square: ₦1,790
17. Vaseline (50ml)
While the absolute difference seems small, the percentage gap is notable—Bokku is 29% cheaper than Royal Prince.
Royal Prince: ₦800
6 to 9 Supermarket: ₦650
Market Square: ₦605
Bokku Mart: ₦570
18. Heineken (500ml)
Cracking open a cold one? Bokku has the cheapest deal, shaving off ₦120 to ₦190 per bottle. That might not seem huge, but host a party or stock up for the weekend, and the difference becomes real.
Royal Prince: ₦800
6 to 9 Supermarket: ₦760
Market Square: ₦730
Bokku Mart: ₦610
19. Titus Sardine
For lovers of the classic Titus tin, Bokku quietly saves you ₦100-250 per tin. At ₦1,100, it’s not a massive gap, but compared to Royal Prince’s ₦1,350, you’re basically getting a sardine and a half for free.
Royal Prince: ₦1,350
Market Square: ₦1,325
6 to 9 Supermarket: ₦1,200
Bokku Mart: ₦1,100
20. Devon Kings Oil
Now, this is wild. Bokku’s pricing on Devon King’s oil isn’t just cheaper; it’s dramatically lower. The 5L container is ₦3,500 cheaper than the next best. If you’re cooking on a budget (or cooking a lot), this one’s a no-brainer.
Royal Prince: 5litre (₦24,200), 3litre (₦14,700)
Market Square: 5litre (₦23,530), 3litre (₦13,695)
6 to 9 Supermarket: 5litre (₦21,500), 3litre (₦13,000)
Bokku Mart: 5litre (₦18,000), 3litre (₦11,000)
21. Peak Milk Refill (360g)
Another rare case where Market Square offers a better deal than Bokku. However, Bokku still beats 6 to 9 and Royal Prince by significant margins.
Royal Prince: ₦5,050
6 to 9 Supermarket: ₦4,400
Bokku Mart: ₦4,000
Market Square: ₦3,635
22. Nivea Roll-on (50ml)
Bokku comes out on top again. At ₦1,730, it outprices Royal Prince by a whopping ₦720 and still comes in ₦155 cheaper than the next best price at Market Square. For a small everyday item like roll-on, that’s a decent gap that adds up over time.
Royal Prince: ₦2,450
6 to 9 Supermarket: ₦2,000
Market Square: ₦1,885
Bokku Mart: ₦1,730
23. Maryland Cookies
Bokku is significantly lower than Royal Prince and even beats 6 to 9 Supermarket by ₦150. If you buy snacks frequently, this kind of margin adds up.
Royal Prince: ₦2,100
6 to 9 Supermarket: ₦1,800
Bokku Mart: ₦1,650
Market Square: Not available.
24. Dettol Cool (180g)
At under ₦1,000, Bokku is the only one keeping this hygiene essential below the four-digit line. The rest are slowly climbing into premium territory.
Royal Prince: ₦1,470
Market Square: ₦1,305
6 to 9 Supermarket: ₦1,200
Bokku Mart: ₦990
25. Golden Penny Semovita 2kg
Now, this is a noticeable difference. Bokku Mart is a solid ₦770 cheaper than the next best price and over ₦1,000 less than Market Square. That kind of gap adds up quickly for a staple like Semo that many buy regularly. Bokku clearly has the edge here.
Market Square: ₦4,650
Royal Prince: ₦4,400
6 to 9 Supermarket: ₦4,000
Bokku Mart: ₦3,630
26. Golden Penny Pasta
Another pantry staple, another win for Bokku. Nothing dramatic this time, but ₦250–₦350 saved on each pack adds up if you buy in bulk. Royal Prince, meanwhile, stays on brand with the highest price tag.
Royal Prince: ₦1,400
6 to 9 Supermarket: ₦1,300
Bokku Mart: ₦1,050
Market Square: Not available.
So, Is Bokku Mart Really Cheaper?
After comparing 26 everyday items across four major supermarkets in Lagos, the answer is mostly yes. If you’re shopping for core everyday items like noodles, detergent, tomato paste, toiletries, or cooking oil, Bokku Mart consistently comes in cheaper than its competitors by noticeable margins. In many cases, the difference isn’t just a little; it really adds up.
But here’s where it gets nuanced.
Bokku Mart isn’t trying to be a full-fledged supermarket experience, and that shows. You won’t find an extensive range of personal care products, fancy wines, premium chocolates, fruits, vegetables, or the kind of household variety you’d expect from larger players. Stores like Royal Prince and Market Square still hold the crown for selection, offering everything from skincare to gift items, imported groceries to fresh produce, and a wide aisle of niche and boutique brands.
So yes — Bokku Mart is cheaper, but it’s not comprehensive. It’s the kind of place you go when you’re after everyday basics and want to spend less. For the broader shopping experience, the “everything under one roof” convenience, you’ll probably still find yourself heading to one of the bigger supermarkets.
In the end, it really comes down to what you’re shopping for.
Join 1,000+ Nigerians, finance experts and industry leaders at The Naira Life Conference by Zikoko for a day of real, raw conversations about money and financial freedom. Click here to buy a ticket and secure your spot at the money event of the year, where you’ll get the practical tools to 10x your income, network with the biggest players in your industry, and level up in your career and business.
If you grew up watching early 2000s Nollywood, chances are your sex education came with a heavy dose of melodrama and hypersexuality. One minute, a character is offering kind gestures; the next, they’re in bed. For many, Nollywood was the first exposure to carnal knowledge, setting early ideas of what sex and intimacy should look like.
But beyond the dramatics, Nollywood played a pivotal role in shaping how an entire generation of Nigerians understood sex, intimacy, and relationships. I spoke to five Nigerians about how Nollywood influenced their relationship with sex — here’s what they had to say.
“Watching that scene made me horny. At the same time, it exposed me to what sex is.” – Damilare
I was eight years old when I first saw a sex scene in a Yoruba movie. I can’t remember its title, but the action of the promiscuous husband is still fresh in my mind. He cheated on his wife while his children were at home. He locked the kids in and continued his philandering.
Watching that scene made me horny. At the same time, it exposed me to what sex is, which I had never seen before. It also answered my curiosity about how babies are made. Apparently, babies don’t drop from heaven.
Watching sex scenes in that movie didn’t damage me, but it gave me exposure to what sex is. Over time, sex also became a conversation in school and within my friend groups. So, it’s no big deal to me.
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“I stayed terribly curious about what sex felt like.” – Temitope
The first time I saw a sex scene in Nollywood was in a Yoruba movie. The housewife was trying to seduce the houseboy. The houseboy wasn’t into it but eventually, she had her way. They didn’t show the sex scene, but it was implied.
That situation in the movie happened because the husband and wife were not on good terms. Watching that opened my eyes to understanding that people are likely to connect to and have chemistry with the closest person around them.
I kept that act in that movie in mind for years, though. I stayed terribly curious about what sex felt like. When I finally tasted it in university, that movie stayed on top of my mind.
Interestingly, I had a similar experience to that film. One time, I got a scholarship and needed to stay close to the school. I stayed with a family whose father was hardly around, and the mother and daughter I stayed with were attracted to me. The plot twist in my own story is that I didn’t get down with the mom and daughter.
“Sex scenes in movies have had more influence on my relationship with sex than when I was a kid.” – Precious 1
I didn’t get to watch a lot of Nollywood films growing up, and when I eventually did, I didn’t understand what was going on. I saw sex scenes in movies as a kid, I didn’t understand what it was, but it felt like I saw things I shouldn’t at a tender age. That feeling is similar to seeing an elderly person in the house naked—it feels weird but you can’t really explain it.
Those scenes definitely put naughty ideas in my head, but they just stayed there. No one really talked about sex to me as a kid. Anytime sex came up in movies, they’d tell us to stop playing it. They [parents and elderly ones] tried to show that it was wrong but never explicitly said why.
For me, as an adult, sex scenes in movies have had more influence on my relationship with sex than when I was a kid. But I won’t even give Nollywood the credit for this.
“I laid on our sofa, face down, and moved up and down like men do in a missionary position.” – Sophia*
I once watched a Yoruba film in our former landlord’s sitting room when I was a kid. I watched it with his first daughter and her then-boyfriend. I can’t remember the full gist of the movie, but I remember they made out a lot in it. I’d try to avoid looking at those scenes, and the daughter and her boyfriend would make small jokes about it and tease me. Looking back now, that was weird.
However, NEPA took the light and we couldn’t finish the movie. But what happened not long after I stepped out was more intense than what I had seen on the screen earlier. This daughter and her boyfriend made out in the large sitting room, and I peeped through the ajar door until they moved to a corner, and my eyes couldn’t glance.
I didn’t know what I saw was called sex, but I innocently told my mom about it anyway. She calmly told me to never go there again except when her dad, mom or siblings were around. Despite that and other restraints, the event of that day stayed in my head for a long time, especially the girl and her boyfriend.
The effect of that on me was that when no one was around, I laid on our sofa, face down, and moved up and down like men do in a missionary position. As an adult, I’m hypersexual, but I won’t say Nollywood movies or any movie did that to me.
“I prefer to see sex in a way that feels natural.” – Precious 2
Growing up, we had to close our eyes when watching sex scenes in movies. The first time I saw a sex scene in a Nollywood movie was a man cheating on his wife. But it didn’t feel realistic because growing up, I had expectations for Nollywood and didn’t fancy a lot of its productions. I prefer to see sex in a way that feels natural.
When Monkey Shoulder’s Press Play rolls into a city, there are signs. The music is electrifying, the vibes are high, the glitz, the games, and the glam: the city lights up! This April, for the first time ever, the party hits Enugu, and the city is about to feel a difference
On Monday, April 14, Monkey Shoulder, one of the world’s leading blended malt Scotch whisky brands, teams up with In The Yard, the biggest monthly party series in the South East, to throw down a night that promises to be nothing short of iconic.
Set to take place at Base Landmark, Independence Layout, this edition marks the official Enugu launch of the Monkey Shoulder Press Play Concert: a live, interactive escape from the grind, built to deliver unforgettable moments of play, electrifying music, high-spirited games, twists and mixes of great whisky.
When Monkey Shoulder throws down, expect a lineup of DJ masterminds designed to keep the crowd moving. On deck for the night are DJ powerhouses like DJ Consequence, Mazexmxtreme, Commissioner DJ Wysei, DJ Casper Sandra, (DJ Delrhita, and Big Swagz) with hype-man Slym Shady, Skye and Fresh and King Swagz on the mic, firing up the crowd from start to finish. And that’s not all – the party will also feature show-stopping performances by Magixx and MJ the chart-topping “Manzi Nte” sensation from South Africa!
And, of course, it wouldn’t be a Monkey Shoulder event without serious heat on the ground. It’s not just about the music, we are talking games—competitive, heart-racing, type of games. Enugu, get ready to bring your A-game to the FIFA tournament for the Giant Tic Tac Toe, Basket Ball, snooker, and Jenga games, not just for the fun but also for the irresistible cash rewards. To celebrate this launch, the brand hints at providing a whopping 1 million reward for the FIFA Tournament.
Because fun is fun—but fun that pays? That’s the catch!
Nothing bonds a group like shared first-time experiences. True to the Press Play vibe, the night will be packed with immersive experiences: delectable cuisine, engaging conversation, and, even more importantly, the monkey shoulder-infused cocktails. Whether you are a whisky pro or a curious first-timer, there will be plenty of Monkey Shoulder mixes to explore, sip and enjoy your way.
Enugu has never seen a party like the Monkey Shoulder’s Press Play Concert, and you won’t want to just hear about it later. The City is about to Press Play: Loud, bold, and unforgettable on a whisky-fuelled playground for those who know how to have fun.
What do you get when you mix cutting-edge AI, a trio of beloved Nigerian celebrities, and the universal love for mothers? A heart-melting Mother’s Day campaign that left thousands in joyful tears.
Driven by the insight that Nigerians deeply value emotional connections with their favourite celebrities, especially the joy of receiving a personalized message, Indomie intentionally created a meaningful experience this Mother’s Day using AI technology. This further reinforces the brand’s commitment to fostering genuine emotional engagement with its audience and celebrating the powerful bond between mother and child.
Celebrities Say Your Name and Mum’s – Powered by AI
As a family-oriented brand that cares about the mother-child bond, Indomie lit up social media with AI-generated lip-sync videos of popular celebrities like Shaffy Bello, Bimbo Ademoye, and Asherkine. These weren’t just generic greetings; they were dynamic, AI-enhanced messages that appeared as though each star was speaking directly to individual mums. The novel concept was designed to ensure every participant, regardless of class, location, and ethnicity, benefits. The technology synched the celebrities’ lips and voices perfectly with custom messages, making each clip feel authentic, emotional, and uniquely tailored.
After a rigorous selection, Shaffy Bello, the eldest of the charming trio, qualified to honour mothers with a heartwarming greeting on Mother’s Day. Without a doubt, the veteran actor who appeals to older mums embodies the essence of a premium, nurturing mother figure, aligning with Indomie’s brand and message. Similarly, Bimbo Ademoye, one of the most sought-after thespians in Nigeria today, commands an unarguable appeal to mothers who are avid followers of Nollywood films and she made it to the list by popular demand. Interestingly, the only man on the list, Akinyemi Oluwaseun Omotayo, otherwise known by his showbiz moniker, Asherkine, was engaged for the role owing to the recognition of his philanthropic endeavours, resonating with audiences who value benevolent figures. Ultimately, the selection aimed at ensuring everyone gets a sense of belonging throughout the entire experience.
Seamless Activation
Without much ado, participants simply entered their names and their mums’, and this was followed by the option to choose their favourite celebrities. In return, they received a video message where their favourite celebrity addressed their mother by name, praised her lovingly, and shared a heartfelt Mother’s Day greeting. The result? A deeply moving and memorable experience that felt as personal as a handwritten letter, but powered by AI.
Fans Flood Social Media with Joy
The response was immediate and emotional. Across Instagram and Twitter, users couldn’t contain their excitement.
@i_amstillprecious shared, “I’ve done mine already and gotten my video. Thank you so much, ma. My mum would love this!” @viv_carings_ng added, “It really works! I just made one for my Mum and Mum-in-law. Thank you.” And perhaps most touching was @babyluv_23amazing, who said, “Thanks for making my mum feel special. She was so happy listening to you.”
These posts were more than just testimonials, they were proof that technology when used with empathy and cultural understanding, can spark real human connection.
Culture Meets Innovation
What set this campaign apart wasn’t just the novelty of AI but how deeply it resonated with Nigerian cultural values, especially the importance placed on honouring mothers. By using voices that mums already loved and recognized, the campaign fused local celebrity appeal with global tech innovation to create moments that felt intimate and real.
Whether it was Shaffy Bello’s regal tone, Bimbo Ademoye’s youthful warmth, or Asherkine’s cheerful energy, the AI-enabled messages allowed each mum to feel seen, heard, and celebrated right from the heart.
A New Era of Personalized Celebration
Indomie’s AI-powered celebrity video messages didn’t just kick off Mother’s Day; they redefined what brand-led celebrations can feel like. This campaign proved that personalization, especially when enhanced by AI and culture, isn’t just a trend; it’s the future of emotional storytelling.
And if anything is clear, it’s that technology can do more than innovate, it can touch hearts.
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Gbenga*, 32, is the kind of man who prides himself on routine: the quiet comfort of a Friday night beer followed by pizza and ice cream treats for his wife. But one unexpected birthday hangout with old friends led him somewhere he never imagined — a strip club on Lagos Island.
In this story, he unpacks the guilt of being touched in ways he couldn’t confess, the silence that followed, and why he still wants to go back — this time, with his wife by his side.
This is Gbenga’s story, as told to Adeyinka
Friday nights usually follow a script for me. Close from work, stop at the mall to pick up groceries, grab one or two drinks at the bar near my estate, and buy suya for my wife. That was my routine, predictable and safe.
But that Friday, a text came in at 3:37 p.m.
“Guy, when you dey close?” It was *Femi, an old friend from uni. He was celebrating his birthday and wanted to host a few of us at his office for a small hangout. I’d forgotten all about it. Still, I didn’t want to miss out. Femi had always shown up for me. I figured I’d pass by for an hour, drink something light, still make it to my usual bar stop, and be home with suya by 10 p.m.
I texted my wife: “Babe, Femi’s birthday hangout came up. Might stay out a bit. I’ll still get your suya.” She replied with a thumbs-up and “have fun.” That usually meant she wasn’t mad, but wasn’t entirely thrilled either.
I left work at 5:30 p.m. Another friend who had also been invited picked me up, and we drove down to the Island. We got to Femi’s office and they were throwing it down — drinks, music, cake, small chops, and a few people I hadn’t seen in a while. In my head, I assumed that was all there was to the night. It meant I wouldn’t feel too guilty about leaving my wife to spend most of her Friday night alone. If only I knew the plans my friends had ahead. From there, we moved to a nearby grill bar. Again, not too out of the ordinary. I took pictures and sent updates to my wife to give a reassurance of how I was spending my evening. I even answered a quick video call while we were ordering drinks. I wasn’t hiding anything.
By 9 p.m., I tapped Jide and told him I was ready to leave. He nodded, and I thought that was it. But just as we were heading out, one of the guys — the loudest one in the group, the kind who always takes things too far — grinned and said, “Birthday boy, I get one last surprise for you tonight.”
He clapped his hands together and said, “We dey go strip club.”
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I laughed at the idea because I genuinely thought he was joking. Then I realised everyone else was already in agreement. I was the only one hesitating. That was the first time I felt my chest tighten.
I’d never been to a strip club before. A few invites here and there, but never anyone so unplanned that didn’t give me enough time to come up with a solid excuse about why I couldn’t attend. I always told myself I wasn’t interested, and it was the truth. I didn’t judge people who went — I just didn’t think it was for me. But in that moment, with my ride already approaching the club, I sat there and told myself it was fine. It was just one night; just to see what it looked like. No touching, nothing extreme. Besides, I’d been upfront with my wife the entire evening. What was one more detour?
I didn’t realise how shaky that logic was until I walked in.
The place was loud, dark, and you could see the red light bouncing off mirrors and glistening skin. The music pounded in my chest. The dancers moved slowly and hypnotically. They had loud makeup and scanty dresses. Even worse, some of them were naked. Just made up faces, wigs and heels high enough to bump up the shortest person a few inches. I sat at the corner of our reserved table, already regretting my life choices. Before I could fully process the place, a dancer approached me, pressed her oiled-up bosoms against mine, and whispered, “You look tense. Let me help relax.”
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She went further and placed my hands on her waist while I just sat there motionless like a zombie. I didn’t know what to do. I didn’t move or smile, I just froze. I could feel the heat of her skin, her breath near my ear, her breasts brushing my chest as she danced. It should have been exciting because I could see my friends going crazy with dancers who had latched on to them. For me, it was overwhelming. And then my phone buzzed.
My wife was calling.
The guilt hit me before I even looked at the screen. I stared at her name, unsure if I should pick up the call and explain how I landed at a strip club or ignore it. All the while, the dancer was still moving, getting bold and inching closer to my groin. The phone had been ringing for some time before I concluded it wasn’t wise to answer. So, I ignored.
About ten minutes later, she called again. This time I felt the guilt swell up my throat. She was probably worried sick, wondering why I wasn’t home yet and why I wasn’t picking up her calls. Yet, here I was, in a strip club, with a lady as good as unclad tugging at my phallus.
That’s when the music started to feel louder, the lights too red. Everything was too much, and I felt like I was wearing shame as cologne. I shifted awkwardly and proceeded to excuse myself. The dancer smiled like she’d seen it all before and moved on to the next guy.
I stood there for a few minutes, pretending to scroll through my phone. I kept wondering how I’d explain it if she asked. My chest felt heavy, not just with guilt, but with the realisation that I didn’t even enjoy it. I wasn’t repulsed. I wasn’t excited. I was just… lost. I suddenly felt stupid. Like I’d crossed a line I hadn’t even agreed to approach. I kept wondering: Why didn’t I just go home?
Then I noticed something that only made it worse — a couple sitting just across from us. A man and his partner, laughing, sharing drinks, and occasionally getting pulled into dances together. Somehow, seeing them made everything feel less wrong. They looked like they were having fun together, and you could tell they both made the decision that resulted in spending their Friday night at a strip club.
Then it hit me — this wouldn’t feel like betrayal if my wife were here.
For a second, I imagined myself in that man’s seat. But not with guilt choking my throat. Instead, with my wife beside me, both of us laughing and judging everything that played out in front of us.
I leaned over to Jide and whispered that I needed to head home. He raised a brow and asked if everything was okay. I nodded, already collecting my phone. He didn’t argue — just gave me that “omo, you dey miss” kind of look and said we’d talk later.
Femi and the others were still deep into the fun. I waved them off and stepped outside. Nobody really tried to stop me. The night had swallowed them whole, but I’d already had enough.
The image of the couple stayed in my head the whole ride home. I kept imagining how I’d have felt more at ease and probably enjoyed the experience if I had come with my wife.
I returned to the house a little after midnight, and my madam was on the couch, half-asleep, Netflix still running. She asked how the hangout was. I said, “It was cool. Traffic was mad.” She nodded and went back to her show. But something about how she looked at me — quiet, sharp, unreadable — made me feel like she already knew.
I felt like I was walking through fog for the next few days. I couldn’t stop replaying that moment when her call came in. I started overcompensating: more chores, longer conversations and extra sweet texts. And then four nights later, I told her. Well, I told her a version of it.
I told her the version I could live with: that the guys dragged me there and I didn’t want to go. That I stayed for a bit, felt awkward, and left. It wasn’t a lie, but it wasn’t the whole story either.
I didn’t mention how a dancer straddled me without warning, how her hands found their way to parts of me that should be reserved for my wife. I didn’t talk about the way her breasts pressed against my chest, how she whispered into my ears like we shared a secret, or how I didn’t push her away — not immediately. I left all that out.
And maybe that’s what’s been bothering me the most. When I finished talking, she looked at me for a long time. Not angry or disappointed, just quiet. Then she said, “Okay.” Just that one word, and somehow, it stung more than if she’d shouted.
I haven’t been back since. But the memory lingers — not because of the lap dance, the lights, or the bodies moving in the dark. I think about it because of the guilt I carried home, and the part of the night I’m still hiding. I’ve mentioned it to her again, half-jokingly. “Maybe next time, we go together. At least that way I won’t feel like I’m sinning alone.” She gave me a small smile and said, “Maybe.”
I don’t know what that means. But I think about what it would feel like to go again — this time, side by side, not as someone caught in the middle of temptation and guilt but as a man whose wife is in on the experience and not excluded from it.
Maybe I want to redeem that night, or perhaps I just want to stop feeling like I did something wrong. Either way, I still don’t feel settled, and I think that says it all.
If you’ve noticed your timeline flooded with chatter about tariffs and trade wars lately, no, it’s not just another trending topic. On Wednesday, April 9th, the US was set to roll out a 14% tariff on most imports from Nigeria until a dramatic last-minute pause changed everything — at least for now.
But what exactly is going on, and why should you care? Let’s break down what this really means for you.
What’s going on here?
On April 2nd, Trump’s administration announced a 14% tariff on most Nigerian imports (excluding oil and gas) as part of what they dramatically called a “Liberation Day” announcement.
This is all tied to his “America First” trade policy that’s targeting countries with trade surpluses against the US. According to them, Nigeria has been engaging in “unfair trade practices” that harm US exporters, citing things like our import bans on beef, pork, and certain pharmaceuticals.
Trump called it “strategic,” but it looks more like damage control. Were all the tariffs paused? No, only for countries that didn’t retaliate. China retaliated and is now subject to at least 145% tariffs on its US imports.
The question now is: will this temporary arrangement become permanent, or are we just waiting for the other shoe to drop?
The 90-day pause might allow for negotiations, but here’s what a 14% tariff hike means for Nigeria.
To put it in everyday terms: imagine your landlord suddenly increasing your rent by 14% because they don’t like that you refuse to let them store their meat in your freezer. That’s essentially what’s happening here but on a national scale.
A tariff is a tax that a country imposes on goods coming in from another country. It’s meant to make foreign products more expensive, so people are more likely to buy local.
Think of it like this: You’re trying to order food from Chowdeck, and the app suddenly adds an extra ₦2,000 delivery fee because the vendor is further away. Now, that rice looks a lot less tasty, and you start considering someone closer. That extra fee? That’s a tariff.
When the U.S. increases tariffs on Nigerian exports, our goods become more expensive for American buyers. That can reduce demand, squeeze Nigerian exporters, and lower our foreign exchange earnings.
Governments typically argue that tariffs:
Protect local jobs.
Boost local industries.
Ensure national security.
But it usually leads to:
Higher prices for consumers.
Fewer options to choose from.
Local businesses getting lazy because competition is reduced.
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What does this mean for the Nigerian economy?
Here’s where things get serious. The tariffs themselves might seem to affect only people importing and exporting, but the ripple effects touch everyone.
1. Why oil isn’t safe either
Let’s be clear: There was NO direct tariff on Nigerian crude oil exports to the US.
Oil and gas (which make up about 90% of our foreign exchange earnings) are completely exempt from the 14% tariff.
But here’s the real problem – the broader trade war is creating global economic uncertainty, which is driving down oil prices. Since the announcement on April 2nd, crude oil prices have dropped to four-year low, hovering around $60 per barrel. Our 2025 national budget of $37 billion (with an $8 billion deficit) was based on oil selling at $75 per barrel.
That’s like budgeting your monthly expenses, assuming you’d earn ₦500,000, only to find out your salary is actually ₦400,000. Something must give.
The naira is already feeling the heat. Despite the CBN pumping $668 million into the forex market in recent interventions, the naira still fell to ₦1,629/$. On Monday morning, the CBN sold $124 million at rates between ₦1,595 and ₦1,611 to stabilise the Naira after already offloading $197 million the previous Friday.
The naira is already weak, and the tariff increase imposed on Nigeria could make matters worse, particularly as foreign exchange earnings from the US decline due to the tariff.
Products from the tariff-free entry include Urea (a major fertilizer), cocoa beans, refined lead, soya meals, and natural rubber. We also exported cashew nuts, aluminium, and rubber products.
With this new 14% tariff, those exports become less competitive in the US market.
This is particularly painful because successive Nigerian governments have been trying (and mostly failing) to diversify away from oil. Just when some businesses were making headway in exporting non-oil products, this trade barrier appears.
Why should you care?
Here’s how it touches your daily life:
If you work in exports, your U.S. buyers might start looking elsewhere.
Food prices are already high, and high tariffs might worsen things; imported agricultural inputs become pricier.
It also exposes the fact that Nigeria hasn’t built enough export strength beyond crude oil, and that’s its real vulnerability.
If you have investments in the Nigerian stock market or businesses that depend on imports or exports, your returns might be affected.
What can you do about it?
Yes, this is serious, but it’s not time to panic. Here are some practical steps:
1. Protect Your Savings
Consider diversifying how you save money. Having everything in naira might not be the best strategy right now. Look into dollar-denominated investments or assets that tend to hold value during economic uncertainty.
2. Be Strategic About Major Purchases
If you’re planning to buy something expensive that’s imported (like electronics or a car), you might want to move faster before prices increase further. A weaker naira means it takes more naira to buy the same amount of foreign goods.
3. Look for Opportunities
Every economic shift creates both losers and winners. Businesses focused on local production using local resources might benefit from reduced foreign competition. Keep an eye out for such opportunities if you’re an investor or entrepreneur.
Bottom Line
While Nigerian oil exports to the US aren’t directly hit with tariffs, Trump’s trade policies are still creating real challenges for Nigeria’s economy through lower global oil prices and barriers to our non-oil exports. This situation again highlights why the government needs to accelerate economic diversification efforts and improve quality standards to access more global markets.
For you as an individual, it’s time to be more strategic about your finances. The naira might continue to face pressure, and prices could keep rising. Plan accordingly.
Economic storms eventually pass, but those who prepare well suffer the least damage.
Join 1,000+ Nigerians, finance experts and industry leaders at The Naira Life Conference by Zikoko for a day of real, raw conversations about money and financial freedom. Click here to buy a ticket and secure your spot at the money event of the year, where you’ll get the practical tools to 10x your income, network with the biggest players in your industry, and level up in your career and business.
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Someone you know has left or is planning to leave. 1,000 Ways To Japa will speak to real people and explore the infinite number of reasons and paths they use to get to Japa
Muna (26) knew her life was going to change the moment she secured a full scholarship to study in China. In this edition of 1,000 Ways to Japa, she shares how she got the scholarship and why China is the perfect japa destination for Nigerians.
Where do you live, and when did you move from Nigeria?
I live in Chengdu, China, a city in the Sichuan province, and I’ve been here since 2019. I came to China to further my education and have been here ever since.
Why did you choose China?
This is one of the most common questions people ask me, and I know it’s because most Nigerians prefer to move to the UK, US, Canada, or Europe. For me, it all started with learning the Chinese language. Initially, I was just learning it because it was an available option, but then I discovered that I could work as a translator and earn good money. That realization motivated me to take it more seriously. Eventually, I learned about a scholarship opportunity, applied, and got in. That’s how I ended up in China.
What scholarship is that?
I came to China through the Confucius Institute Scholarship. There are Confucius Institutes in different parts of Nigeria, one in Lagos and another at Nnamdi Azikiwe University, where I studied. The process was quite straightforward. First, I enrolled in a Confucius Institute because you need to learn the Chinese language to qualify for this particular scholarship. After that, I worked on reaching a high proficiency level because a higher proficiency level increases, your chances of securing the scholarship ( I studied up to level six). Finally, I took the scholarship exam, passed it, and applied through the Confucius Institute.
Are there other Chinese scholarships Nigerians can apply for?
Yes. The Confucius Institute Scholarship is just one of many options. There are scholarships like the Chinese Government Scholarship, the Presidential Scholarship, the One Belt, One Road Scholarship, and university-specific scholarships. These scholarships come with a monthly stipend as well. Most Nigerians don’t realize they have these options and focus only on Western countries, but China offers great opportunities, too. Another perk that comes with China is that it is easier to move to another country after studying here for a while.
Can anyone apply for a Chinese scholarship?
Not all scholarships require Chinese proficiency. The Confucius Institute Scholarship does, but others accept applicants with just English proficiency. It depends on the specific scholarship and university.
What do you do now?
The japa trend in Nigeria inspired me to start a business teaching people the Chinese language and culture while guiding them through the scholarship application process. If you’re interested in studying in China, my startup provides step-by-step guidance on applying and securing funding.
What advice do you have for Nigerians who want to study in China?
If you’re considering applying, my top recommendation is to learn Chinese if possible. It’s not compulsory for all scholarships, but it increases your chances and gives you more options. Also, apply early because applications usually open in October and close between March and May, depending on the scholarship and university. If securing a scholarship seems too stressful, consider self-sponsorship. You’re likely to afford it because studying in China is much more affordable than in the UK or the US.
How much does it cost to study in China?
The cost can be specific to each university and course. Tuition fees for a bachelor’s degree generally cost between 8,000 to 17,000 RMB per year, while a master’s degree can cost anywhere between 10,000 and 55,000 RMB per year. At the current exchange rate (about 1 RMB = 200 Naira), this means a bachelor’s degree could cost between ₦2M and ₦3.4M per year, while a master’s degree could range from ₦2M to ₦11M per year, depending on the course and university.
What are some of the benefits of studying in China?
One of the main benefits of studying in China is the exposure to different cultures. You meet people from various backgrounds and get to learn a new language. Many students arrive with no knowledge of Chinese, but after spending a few years there, they end up becoming fluent in the language.
Studying in China also allows you to move to another country if you decide not to stay long-term. Additionally, if you’re interested in business, China offers opportunities to start your own, even as a student. Many people don’t know that international students can own a registered business in China.
Another major thing is that students are now allowed to work part-time, unlike before when they were completely restricted. The current limit is 20 hours per week.
How did your family and friends react when you decided to move to China?
It was actually my dad who suggested I study Chinese. At the time, I was preparing for JAMB. One day, my dad noticed that the university I was attending had a Chinese language department, and he encouraged me to check it out. We went together and got some information, and that’s how I decided to give it a shot.
When I finally got the scholarship, my family was excited. I didn’t tell many people about my plans. I wanted to be sure I had the scholarship first before saying anything.
Did you share the news when you got the scholarship?
Not really. When the scholarship confirmation came in July, I had less than a month before leaving, so I didn’t have time to tell too many people.
What were your first thoughts when you arrived in China?
I tried not to have any specific expectations, but I knew that my life would improve. Still, the change made me anxious because I usually don’t handle change well. Leaving my family behind to go to a completely new place was overwhelming. I didn’t know if there would be other Nigerians at my university since my friends and I had been placed in different schools. I didn’t even know if there were Nigerians in the city, so I had no idea what to expect in terms of community.
Before arriving, a few Chinese colleagues had told me that the city’s weather was moderate, but being Nigerian, even their “not too cold” was still freezing for me.
Getting used to the food and adjusting to the culture took time. It was a long process, but eventually, I settled in.
What were your biggest culture shocks?
There were many, but the few that really stood out to me included constant stares and people taking photos of you without your knowledge. The differences in the education system also stood out to me. Back home, 70% is considered an ‘A’ in some schools, but in China, 70-79% is a ‘C’. I thought I was doing amazing until I realized how different the grading system was. It definitely made me sit up and rethink how I approached my studies. Another culture shock was how easy things are in China compared to Nigeria. Things just work differently here. It’s smoother and more organized.
Also, the way people use their phones took some getting used to. It’s normal to see someone walking down the street, glued to their phone, and bump into you without apologizing because they don’t think it’s a big deal. Even after five years, I’m still shocked by it.
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What’s your favourite thing about living in China?
My favourite thing about living in China is how easy life is here. Honestly, life is easy. If you miss a bus, another one will come in just five minutes. If you miss the train, another one shows up in two or three minutes, sometimes even within a minute. And then there’s online shopping— you can order anything, and it’ll be delivered right to your door, no matter where you are. If I don’t want to leave my house for a week, I could just stay in, and everything will be delivered straight to me. It’s convenient.
Compared to my friends in the US, who are always talking about running after buses or working in the snow, it’s a completely different experience here.
How happy would you say you are in China, on a scale of 1 to 10?
Well, it’s been a journey, so I’d say my happiness has changed over time. When I first came in 2019, it was okay, but I was struggling with the food and the weather. I’d probably rate it a five back then because adjusting was tough. From 2020 to 2022, things were really hard, especially with COVID. The lockdown was mentally challenging for me. My school did its best to take care of us, but it was still lonely. But from 2023 onwards, things started to get better. I graduated in 2023, and that period was a real struggle. At one point, I even planned to leave China after graduation. But I’ve outgrown that phase. I’m happier now, so my happiness level is seven.
Want to to share your japa story? Please reach out to me here.
