• For nearly two decades, Vector tha Viper has rapped each verse like he’s brightening a dull room, transferring his wit and coolness before charmingly bursting into a thousand volts of energy at the song’s end.

    Whether subbing record labels that pressure him to spit in “vernacular” (as he called Yoruba in his song “Kilode”) to sell, or boasting about being a better version of what everyone assumes is the best, there’s a self-consciousness and intentional energy to Vector’s rap style that sets him apart. From Sarkodie to Reminisce, M.I Abaga, Jesse Jagz, Show Dem Camp, and many more, Vector has consistently held his place as one of West Africa’s finest.

    At this point in his career, Vector could focus solely on his mid-range medleys, expressing how he feels, and his legacy would remain intact. On his sixth studio album, Teslim: A Lover Boy PTSD, the Lafiaji rapper embraces his transition into a lover boy. Following the evolution of his “Teslim” persona and earlier instalments in his discography, this new album extensively explores his romantic and experimental sides.

    What is the inspiration for this album?

    “A Lover Boy’s PTSD” is how the average man would claim they feel about expressing love. Though it’s not just referring to the men: it’s both sexes. But because I’m male and my pronouns are he and him, it had to be a lover stating the fact that he’s a lover boy. The PTSD is the reason why he can’t really show it too much. So, this album is dedicated to the women getting a little good out of lover boys’ PTSD.

    You sing a lot in this album, which reminds me of “Early Momo,” as opposed to rapping. Why?

    I wasn’t trying to put a certain targeted sound together just to achieve something. I was just making music, and it all came together as such. It’s not something that came from the “Early Momo” wave. As a matter of fact, “Early Momo” rode on a couple of others.

    Music can’t be defined whether in creation or after creation, meaning whether in process or success, you still can’t define it. So for what it’s worth, I didn’t make this album targeting any particular thing. It’s just a series of moments where music was made. For example, “Can’t Come Close” is a real life situation happening every other day. The older you get in your journey, the more you have time to maybe address musically some other things that you’ve experienced and one for me would be a whole lot of women.

    Knowing that I’ve had many interactions with women and noticing that my pops loved many women, too, I can see how that energy could be transferred.

    But this music (singing) is just one of those things that happen as you explore your talent more.

    Any fear of giving people what they aren’t used to?

    No, never. The only problem I’ve had is people trying to direct my artistry. I’ve always been a mad scientist type of artist, a choir boy.

    Yeah, you seem like one, but the rap image has stuck with many people

    I know. I’m a rapper, too. It’s both simultaneously well balanced. I’ve never solely made myself a rap image. Probably growing up in the barracks and Lagos Island has shaped how people identify with my artistry, because a lot of rappers build a tough guy persona.

    The time people got a lot of raps was its own time. It doesn’t change the fact that I’ve always been a simultaneous artist. I probably may have struggled with it because when I came into the music setting, I often heard that if you’re a dope rapper and you can also sing,  you sound like a sissy. I don’t know what that means, but the older you grow, you realize that, for example, in Africa, if rap is “Rhythm and Poetry,” what then is rhythm? It’s melodies. So, the older I got on my journey with music, I realized that you can be dynamically gifted and express those dynamic gifts. I don’t care whether I’m singing or whether it’s rap time; I’m whooping your ass, AKA “I’m just doing me.”

    The album is complimented by more singers. Tell me about the collaborations on the new album

    The thing about collaboration is I let the music lead. For example, the record with Bella Shmurda existed before he dropped “Cash App.” Destiny never lies when it comes to talent.

    You could tell the energy once it comes to your head. You can tell it’s not just about what’s popping or who is ringing. You can tell the appropriate energy for a record. I always go with energy, and the energy can come from anywhere. With “Iya Nla Nla” featuring Niniola, we had met, and we said we were going to make a record together and we just made it. The record with Tiwa Savage was supposed to be “My Dada” with Emmsong and Top Adlerman, but she ended up on “Repay Your Part.”

    My brother Kane facilitated the foreign collaborations. Madame Betty, a longtime friend, introduced us to some artists around the time Kane went to Colombia and met their Vice President to discuss the arts, especially the relationship of Yoruba culture in their regions. That was how collaborators like Jossman and Scridge came into the picture. Kane pulled it off, but it’s all just from relationships that we’ve built in the music industry years over.

    So, there was no intention to assemble the Justice League, if you know what I mean. The music just needed to honestly be of interest to the collaborators.

    How do you maintain total creativity and ownership in the room?

    At some point, you speak to execs or people who intend to run management or do things, and everybody just has the same statement: “If there’s money now, we’ll do this.” I understand the place of money in all these things or in achieving stuff in the world. But what about the artists that don’t have money? Does that mean they will not do anything? So, when I heard that a lot, I was like, “Okay, maybe it’s not a wrong thing. Perhaps it’s just not for me. I’ve played that card before, and I don’t know what the structuring is, but there’s just a lot going on that’s straightforward on paper but not in reality.

    I personally don’t know how to dwell in that vicinity, so I removed myself from that conversation about people interfering in the arts process a long time ago. One thing I realised as well is that once an artist does this, they start to see less of the artist in a lot of places. The product from the artist is public consumption, but not the artist, like the art.

    There was a time when we were up and coming, you always had to be in the club to show that you’re an artist. I felt that was a bit awkward, but who am I to judge a multitude of people doing the same thing? But at some point, you see that being at the club every time doesn’t do anything for your music other than maybe inspire you to make the same type of club music. That’s not the alpha and omega of artistry. I knew that that wasn’t a thing for me. So, I just kind of left it. I didn’t argue with it. I didn’t fight it. I just left it because it’s not a thing for me.

    You were in London for the first time this year. How was that?

    It was my first time in London this year. I performed my music to people, it was good. It’s one of my moves to take my music around globally and meet fans. The move is also part of artistic liberation because we’re open to going out there and just creating more opportunities for artists from Africa or Nigeria or anybody close to us. 

    I’m not saying it was intentionally curated for African nationals. I just wanted to get my tour up and be able to see if it was doable. And since it’s doable, let every other interested person come and get it done with us. But it’s definitely about to be more reaching out to the fans because we’ve built over the years.

    In recent times, your music has pointed to the idea of a higher self. Is there a spiritual connection to your music?

    It’s just a peaceful expression. To put it in simple terms: I can express more peacefully within the confines of music than I could trying to explain anything to anybody in a conversation. But that’s also a function of spirit, I want to believe that talent is a function of spirit. If that’s so, that means every time talent is being shown, spirituality is happening. Again, spirit lies within. We can’t escape staying in the spirit. It’s also how you tell when an energy is around you. Music has to be one of the most fluid expressions of spirituality.

    How do you feel about the idea of legacy? Are you concerned about legacy?

    No, I’m not concerned about legacy. You can’t really plan a legacy. Are you trying to tell me that the intention of Equatorial Guinea’s Baltasar Engonga was to be known for his 400 leaked sex tapes?

    So, I’m not bothered about legacy because you can’t be bothered about the outcome of something you are busy creating. You’re busy with that and you don’t even know what issue you’d meet on that road. I can’t tell you how to see me now and it’s legacy not by the perception of everybody. For a lot of people, the stories they’ve built about me in their heads are different, and they’d spin these stories in different circles that I would never know.

    How do you slow yourself down in this fast world we live in now?

    I tell myself, “Calm down. Calm down.” But honestly, the only thing to use to slow down a fast-paced world is self-honesty because with honesty to the self, you tell yourself you’re not as fast as the world, and then you run at your pace. I learned to be brutally honest with myself, and that helped me slow down. For instance, at the passing of my dad, I was brutally honest to myself that I had to embrace death because everybody does it. One lives a better life when one embraces death in everyday thoughts.

    Is there anything about yourself, old or new, that you see in the new generation of artists?

    Have you heard the amount of people that sample “King Kong”? When I see people trying to recreate what I’ve made or my style, I’m proud. You don’t get angry at the fact that you set the trend. You should actually be glad that you were able to set trends. But at the same time, when I hear something that I want to believe is me musically, I just don’t care about it because who am I to say that person is copying from me? What if it’s something else that inspired them as such?

    I’m even proud to see the new generation of rappers who can sing or rap.

    What lessons have learnt from working with creatives?

    I’ve learned how the Nigerian situation stifles creativity because you can’t just get up and go and create. There are so many factors affecting that. Just accommodating expressions from different creatives isn’t easy. Plus, art must be allowed to be done freely.

    But the general idea around where we make art is that things can’t even be freely done. So, how can one achieve the highest point of artistic collaboration? Amenities that make things easy for artists are non-existent. That makes them lose their spark. We’re now forced to this cutthroat mentality of, “You better do it how it’s going to bring money or go that place wey things go work o.”

    “People Still Like Me This Much?” — Reminisce Celebrates Fan Response to “Alaye Toh Se Gogo”

  • Zoro’s 042 music video was playing on Soundcity. I watched him rap across Coal City, recreating rapper gestures to match his rhymes. It wasn’t the most captivating music video, but I admired his swag. It was 2014, and I was an SS3 student trying to rap and look fly like Zoro appeared back then.

    Zoro’s entry into the popular Nigerian music scene was promising. Not only did I find his music accessible, but I also believed he was primed to be South East’s next rap superstar after N.I.G.G.A. Raw, ILLBliss, Phyno. He dropped a series of notable singles, like Ogene featuring Flavour (2016), and received a Next Rated nomination at the 2018 Headies Awards. A debut album seemed the natural progression. But we got more singles instead.

    I talked to Zoro, born Owoh Chimaobi Chrismathner, about getting into music as a teenager, his admiration for local culture and all the hard lessons his experience in the music industry has taught him.

    First, I have to ask. Why “Zoro”?

    Around 2007, I rapped for vibes and went by Zoro Machine Gun Perenre. I got Zoro from the popular “Zorro” movie franchise. The “Machine Gun” part was me just being quirky. I wasn’t sure music would be a full-blown thing for me, but my friends encouraged me to write more rhymes. 

    When did it become a full-blown thing for you?

    The first time I recorded a rap. I went from Onitsha to Enugu to record two verses, one in Igbo, the other in English. My friends liked both, but particularly the Igbo version.

    Three months later, the late DJ Real, the engineer who recorded that studio session, told me he played the song for Wizboyy, and the man wanted to work with me. His song was supposed to feature N.I.G.G.A. Raw, but he wasn’t around, and Wizboyy needed to submit it to his management ASAP. I wasted no time and travelled to Enugu to record a feature on Owu Sa Gi off his 2008 “New Face of My Story” album. 

    I was 16 years old, and that was my second time in a recording studio. It’s a special moment I look back on whenever I second guess whether I’m in the right profession.

    What was it like in the studio with Wizboyy?

    I was nervous, but he acknowledged my recording was nice and kept it moving. He already had hits like Screensaver, but our jam did better and sealed his street credibility. After that, I became his backup artist and hype man. 

    Owu Sa Gi gave me a soft landing in the music industry. Without it, it’d have been more challenging.

    How soft?

    Well, I moved to Lagos in 2014 to live with Wizboyy and get closer to the music industry. Then a guy signed me on a five-year record deal, and I moved in with him. My focus shifted from balancing music with everything from marketing to content creation to fully recording music. He and the rest of the team handled the business side.

    My name and music entered the mainstream through cosigns from Flavour and Phyno. That would’ve been the best time to make a debut album. But I parted ways with the label after a year and went back to dropping songs on my own.  

    What happened?

    Some people wanted to invest in my music, but the founder/CEO who signed me didn’t like the deal. I didn’t present us as a team to the investors. Later, I realised I should’ve made it clear I was already signed. But I was young, impatient and carried away by the sway of the investors.

    The problem I had with the label guy was he never shared his plans with me. I couldn’t sign with the investors because the label’s lawyers were after me. For the next three years, I fought the situation with the Holy Spirit, fasting and prayers, while my manager handled all future contracts. The whole thing gave me anxiety and PTSD.

    What did you do after?

    I dropped Ogene featuring Flavour (2016), and it became my first big song. Then I contacted the former label to see if we could take it from where we left off, but that conversation didn’t go far. He wanted a cut of my royalties for the rest of my career. I got the vibe that working with him again would be stressful, so I let it go. 

    Photo by @samuelnnaji_ (IG)

    Did you consider making an album after the success of “Ogene”?

    No. I focused on putting out more singles to keep up the momentum. The second time I tried to make an album was in 2019, but I had another blocker. I started smoking, and it affected my vocals. When it was time to record, I had to do multiple takes. I went to an ENT (Ears, Nose & Throat) hospital, but the doctor said nothing was wrong. I went to see another health professional and paid for treatment but didn’t get better.

    Ahh. What did you do in the end?

    I had to be patient with my voice. I’d take a verse a couple of times, and if it wasn’t giving me what I wanted, I left it and did something else.

    I’m curious how you became a smoker

    One of my friends always wanted me to smoke with him, but I declined until one day in 2018. I had a flight to catch and needed to quickly figure out the intro for Stainless before heading to the airport. Nothing hit. The friend was there, and he persuaded me to smoke first. I took two puffs and recorded the thing sharply. It became a thing I did whenever I wanted to record. 

    But now, it’s a once-in-a-while recreational thing.

    When were you able to get back on track?

    By 2022, it hit me that I still didn’t have an album. I looked back at all my years in the game. No body of work, just singles. 

    I had to make an album, and it had to be something different. Most of my early songs are up-tempo and fast-paced. I decided to make calmer songs to show another part of myself, and the producers were in sync. Features from Mayorkun, Chike and Mohbad came easily, so it took two months to get the album ready. 

    My first album, Sound Check, dropped in 2023, 17 years after I entered the music scene. But I’m proud I could finally pull it off.

    Photo: @waleadebisiphotography

    Then you dropped an EP right after

    A few weeks after the album came out in 2023, someone heard Medicine After Death, which featured Mohbad, and commented that it was the last time we’d hear Mohbad. It was a sad and painful comment that hit me hard. So I announced a challenge to get music producers to drop their remixes. We compiled the best entries into an EP and released it in December.

    A new listener may find the title intriguing, but it’s a love song. I wrote and recorded the hook first but didn’t like how it sounded, so I sent it to Mohbad. We’d been talking about creating together for a while. He liked it, and we recorded the song the same way I wrote it.

    What’s happening in Ibadan? You’ve shot a lot of content there recently

    Ibadan is one of the most respected cities in the Southwest. But I hadn’t been there before. I visited to connect with its people and get familiar with the city. And I realised I could be myself there the same way I’d be in the East. I was able to make content for a song called Gangan, a fusion of talking drum beats and amapiano. It’s coming soon.

    You have an open closeness with fellow artists — Falz, Mayorkun — that’s rare among Nigerian musicians

    I pay attention to personality. It’s easier to connect with genuine people that way. Getting close to Mayorkun took a while. He’s the type to take his time, but once he connects with you, he’s your guy 100%. I like Falz because he tries to be on the side of what’s right. Ephemerals like money and clout don’t have a hold on him. That’s a great thing.

    When should we expect the next album?

    My sophomore album is ready. I have three projects coming out this year: Pressure, Black Pink and Six Pack

    After that, I want to work on something more detailed and personal: a story about my origin and journey. I want to channel the same energy into my stagecraft. I want it to be as great as my songs, powerfully capturing their essence. I also plan to explore my fashion side with some merch in the works.

    Which artists are you feeling right now?

    Ratty, Kolaboy, Laxxy, Hugo P, Ugoccie, Paragon Qtm, BeePee and Bkay! I like Jeriq too. He makes himself available for meaningful collaborations and is always on the move. I respect that. 

    These guys have enjoyable flow and delivery. These are qualities those on the come-up can emulate. Not every listener understands your language, but they’ll connect to it based on how you present it. You have to be intentional.

    Read Next: “People Still Like Me This Much?” — Reminisce Celebrates Fan Response to “Alaye Toh Se Gogo”

  • Young? Yes. Female? Yes. Killing it? Hell, yes. 

    The women on this list are some of the brightest musicians poised to change the game and upgrade your playlist in 2023 with their incredible sound. It doesn’t matter whether you’re in the mood to kick ass, cuddle up and watch anime or cheat back on your partner, the range here is insane, and we can’t help but stan. 

    Brazy

    “Attends shekeleba” 

    Source: Zikoko Memes

    Are you really a hot girl or city boy if you’re not rinsing Brazy’s Attends like there’s no tomorrow? Kindly check our membership portal for validation because Attends is our official anthem. Remember when Saweetie spoke about making something cute for the summertime? She must’ve heard Brazy deliver her iconic “Cheat on me, I’ll cheat on you” line. Fun and bursting with personality, Brazy’s music will have you in a chokehold once you get into it. 

    Morravey 

    If there’s one thing we know now, it’s that Davido is clear when it comes to scouting talent. It just makes sense to trust the guy who delivered superstars like Mayorkun and Peruzzi. Despite not having a solo track in sight, Morravey (Davido’s latest musical discovery) holds her own on In The Garden, a standout track off of his newest album, Timeless. With her distinct vocal style and Davido’s push, I have a strong feeling we’ll be hearing a lot of Morravey before the year runs out. 

    Bloody Civilian 

    Bloody Civilian is an effortlessly cool badass. I don’t know how else to explain it, but who else drops a debut song titled How to Kill A Man then follows it up with I Don’t Really Like You? The Abuja export has been raising a storm in the music industry since she made a striking appearance on the soundtrack to 2022’s Black Panther: Wakanda Forever alongside Tems, Rema and Fireboy DML. Bloody Civilian’s music feels like she’s whipping out two middle fingers. I don’t know who she’s flipping off, but best believe I’m on her side. 

    Ugoccie 

    Ugoccie might’ve won over the internet with her viral and hilarious TikTok remake of Rotimi’s In My Bed in 2019, but it’s been four years now, and it looks like the singer/rapper has turned her 15 seconds of fame into a thriving career. Following the success of her 2022 debut EP, A Piece of Me, and collaborations with Phyno and Niniola, Ugoccie has set the stage for the long haul, and we’re excited to hear what she puts out next. 

    SGawD

    We weren’t capping when we put SGawD’s 2021 Savage Bitch Juice EP on our list of the best albums/EPs of that year. With a sick flow that can stand toe-to-toe with most of the male rappers in the game right now, SGawD has successfully stamped her name on the Nigerian rap scene, demanding our attention with each bar. Her follow-up singles — 2022’s Telfar with Ronehi, and 2023’s Intermission — further prove that SGawD takes no prisoners every time she gets behind a mic. 

    RECOMMENDATION: It’s Time to Give Female Nigerian Producers Their Flowers

    Oiza and Meyi 

    Oiza and Meyi make great music, but what makes them better artistes than most of your faves right now is their live shows. These girls know how to put on a show and get the crowd going even if they’ve never heard their music before. Famous for their TikTok covers of artistes like The Cavemen and a Shakira elevator performance, the twin sisters were born to be entertainers.

    If you don’t believe me, check out their singles Santi and Outside, or better still, catch them at one of their live shows in Lagos or Abuja, singing the hilarious unreleased Jesus Told You to Break Up with Me

    Somadina 

    The music on Somadina’s 2022 album, Heart of the Heavenly Undeniable, sounds just as weird as the album title, but this is one case where weird is a good, no, great thing. Taking on a more experimental approach to alternative R&B, Somadina is fearless about the type of music she wants to make. It might be an acquired taste, but best believe her music is tasty AF. 

    Solis 

    Solis makes music for the girlies who love to talk about star signs and watch Sailor Moon. I don’t know how else to explain it, but the girls whothat get it, get it. Whether she’s asking to be your Angel or begging you not to leave her on Abeg, Solis’s ethereal voice makes you feel like you’re floating on a cloud. As a matter of fact, it’s the literal representation of this Spongebob meme: 

    Source: Giphy

    Efe Oraka 

    If you were on the internet when SoundCloud stars like Odunsi the Engine and Tay Iwar started transitioning into the mainstream scene in 2016, then the name Efe Oraka wouldn’t sound strange. After stealing our hearts with covers on social media, Efe cemented herself as an artiste to watch with the release of her debut single, Wonderland. Although she’s been on and off for a while, each new project she’s put out confirms the singer has become more confident in her sound and identity as an artiste. Efe Oraka is the alt R&B princess the Nigerian music scene has been missing. 

    Kold AF 

    There’s something cool about listening to an artiste for the first time and understanding that they’ve done the work needed to figure out their sound. Kold AF is one of those rare finds. After an impressive run of features with Moelogo, Kaey and MoGunz, she made her solo debut in 2022 with the aptly titled EP, Kold SZN

    From a night of fun and seduction on Wasted to using booze and music to deal with the trauma of a toxic relationship on Blues, Kold AF presents a five-minute preview into the different aspects of navigating love and life as a young Nigerian. 

    ALSO READ: The Ultimate 30+ Guide to Understanding Nigerian Pop Culture

    Listen to our hot girl playlist here:

  • Olamide has proven to us that he’s a certified hitmaker and star-maker. He’s been in the music scene for over a decade and has constantly delivered hits of his own and with others. If there’s something we know without a doubt, having Olamide on your song almost automatically makes it a hit. 

    We ranked his top ten features in no particular order. 

    1. Omo Ope  —  Asake ft Olamide

    Asake on his own is a star and no one can dispute that. However, having Olamide on Omo Ope took it to levels Asake couldn’t have achieved on his own. Asake can do bad all by himself, but we’re grateful he let Olamide do Omo Ope with him.

    2. Sometimes (remix) — T.I BLAZE ft Olamide

    If you put Olamide on your remix, it’s simply because you know the power he possesses. You know he’s going to take your song from an 8/10 to a 20/10 and that’s what he did on Sometimes (remix). We already know that “Sometimes food no dey give man joy but Canadian loud, the feeling is different” and we’re still grateful for Olamide’s extra pizzazz.

    3. Vision 2020 remix  — Bella Shmurda ft Olamide

    Omo, 2020 didn’t really get the vision sha, but that’s not the point. The passion in Olamide’s part of this song is intense. Olamide is a really good storyteller and he does that so well when on his features. Sometimes thirty seconds or longer. 

    4. Zazoo Zehh  —  Portable ft Olamide

    Portable needed Olamide on Zazoo the same way we need oxygen to survive. Olamide carried the song more than Twitter Ng is carrying the sanity of Nigerian youths. I often side-eye Olamide for being on that song, but I guess he did what had to be done. 

    5. Issa Goal  — Naira Marley ft Lil Kesh and Olamide

    This song came out during the 2018 World Cup and worked for morale. Ehyaa to Nigeria this year sha. Everyone and their mums knew this song when it came out because we were all interested in Nigeria’s performance at the World Cup. 

    RELATED: Olamide, the Musician Who Has Ruled the Streets for 5 Years Now

    6. Hate Me  —  Olamide ft Wande Coal

    Olamide had his decision on lock when he selected Black Diamond to be on this song with him. Michael Jackson has been mad quiet since Wande Coal bodied him in Hate Me. Wande Coal really said, “Michael who?” Inject it. 

    7. Jagaban (remix)  — Ycee ft Olamide

    Putting my personal dislike for the term “jagaban” aside to admit that this song slapped then and still slaps now. By the way, where’s this YCee? We need more of him.

    8. Bahd Baddo Baddest  —  Falz ft Olamide and Davido

    Asides from the fact that this song is bop, it also has all my faves on it. Bahd Baddo Baddest was a necessary evil back in the day and we still bop it till date.

    9. Believe (extended remix)  —  Ric Hassani ft Falz and Olamide

    My theory is that Ric Hassani extended the remix of this song to have Olamide on it. Olamide’s feature here once again proved how versatile he is as an artist. 

    10. Shoki (remix)  — Lil Kesh ft Olamide and Davido

    Everyone in Nigeria could do the Shoki — except me. This song was everywhere and will still make the crowd go crazy if it came on at a party or a concert… even for us girls who don’t know how to shoki.

    Bonus Point: Every song Olamide and Phyno have ever done together 

    Their bromance makes all their songs sound so good when they make music together and I’m glad they continue to tap into the power they have. Long may they reign.

    ALSO READ: Asake’s “Sungba” Is the Best Song in the World and Here’s Why

  • “A Week In The Life” is a weekly Zikoko series that explores the working-class struggles of Nigerians. It captures the very spirit of what it means to hustle in Nigeria and puts you in the shoes of the subject for a week.


    The subject of today’s A Week In The Life is Blaq Bonez. A fast-rising musician. He explains the challenges that come with promoting his music, the struggle of being an artiste, and the miracle of the internet. 

    MONDAY:

    Today, the first thing I do when I wake up is promote my song. I go online, retweet, and ask people to listen to my song. There is no routine as a musician so that means I don’t have a fixed time to wake up or do many things. I may have a show at the beginning of a week and not have another one till the end of the week. It’s just vibes.

    What counts as my “9-5” is creating videos on Tik Tok asking people to listen to my latest single. People keep asking me how I make the videos but I don’t have a fixed process. My brain just takes information and processes it in the background. When I’m ready to create a video, it stitches them together and boom. Sometimes, I feel pressured when making videos because people on the internet have come to expect a certain standard from me. No matter what, I make sure to always give it my best.

    https://twitter.com/BlaqBonez/status/1256538207694569475?s=20

    In these Corona times, social media is everything because there isn’t a lot of offline promotion that can be done right now. The bulk of traffic used to come from people listening to the radio in their car, but that’s not possible right now seeing as everything is on pause. That’s why I am going hard on social media. 

    I don’t remember doing anything before this music thing. Even when I had doubts; releasing projects and not getting any airplay, I still stuck with it. At some point I asked myself if I was going round in circles. That maybe I needed to relax, watch stuff, and calm down. I even released a project then with a song titled God where I was basically talking about the struggles and everything. Those events made me doubt if I had chosen the right career path.

    So, now that my music is getting airplay, I have to double down on promoting it to an even wider audience. That’s why I take this promotion thing as a full time job.

    Pre-Corona, after a full day of work, I would relax by playing Fifa or something. Now, I am bored of constantly playing it. 

    These days, all I want to do is sleep.

    TUESDAY:

    In recent times, M.I, Don Jazzy, Mr. Eazi, and Burna Boy are some of the people who have given me cool signs and vibed to my music. It feels good to see people who are up there listening to my music.

    Sometimes, the burden of the creative is that no matter how much you love what you are doing or what you create, you still doubt that you’ve created a good product. Self-doubt. So, seeing them vibe to my music is kind of reassuring that I made a good song and that I need to go harder on the promotion. 

    When people ask me how I handle the backlash from people who think I am doing too much, I tell them that I don’t dwell on negative comments. I never respond to them. I used to be in this rap battle group years ago where the job of your opponent was to make you angry by saying things that would upset you. That was training for me. Going through people constantly trying to bring me down gave me tough skin. Anytime I see something negative, I just zoom off. 

    I have also realised that no matter what it is, people will talk. Sometimes, I am on the internet and somebody will call the things I rate trash. For example, with everything Messi and Ronaldo have done, some people think that they are terrible footballers just because they are one side or the other of the argument. No matter what, there are always people that feel one kind of way about something. When you realize that, you will not give them any energy.

    Today, I am going to spend my time creating more content to push my music. The people that will like it will like it. 

    WEDNESDAY:

    As I am promoting my music I am also wary. The more popular you become, the more is expected of you. Sometimes, people don’t realise that you are a normal human being like everyone else. Everybody expects some kind of Iron man composure. They always believe that you are a superior human being. Like you are not allowed to be a normal person, it’s weird. You get criticized for doing stuff any normal person would get away with. For example, if someone insults Davido and he replies, people will criticize him. People expect him to unlook. Everyone forgets that he’s a human being with feelings too.

    No one attacks a normal guy when he responds to someone insulting him. But when someone that is big does it, it’s a problem. So, you can’t be like everyone else.

    I have built my brand around being myself at all times. So, even with any backlash, I am still myself. Artistes are supposed to have pride and be larger than life but I am not doing any of that. I am just myself all the time. Nobody has moved the way I am moving and I think that’s helping with my song promotion.

    I have no plans on what to do for the rest of today. I’ll push the music as usual and go with the flow for the remaining part of the day.

    THURSDAY:

    Today, I am thinking about the fact that I have been at home for so long that I no longer remember what I used to do pre-lockdown. I sha know I used to go out. I am sort of an introvert so I used to go for only music-related things; shows and concerts.

    My most memorable concert still happens to be in OAU. I was at one event and I forgot my lyrics so I just stood there. There were like 5,000 people and I couldn’t remember my lyrics and in that moment I was just lost. They were looking at me until I was ushered off the stage. That single moment still drives me till today. It makes me constantly rehearse my lyrics before I go for any show. 

    I still get stage fright. 

    I am not at the point where I am sure that no matter where I perform the fans will know the music. It’s scary if you go on stage to perform and there’s no response. It’s not something you look forward to. It always helps your confidence on stage when the crowd knows your music. This is why the hustle never stops. 

    I plan to record new music in my home studio today. At least, something to remind me of good times before this whole thing started.

    FRIDAY:

    I have never really cared about money or anything. I mean obviously, we need money for our daily needs. But, I don’t sit down and think about cars and money and houses. My brain is not wired like that. I think of global domination. How can I take my music to Billboard? I just need money to sort out my everyday bills while I figure that part out. So, it’s not because of money I am doing this rap thing.

    I earn enough to help the people that I fuck with. My family, my friends, and those around me. It’s important that people who actually know me feel my presence. I am not one of those artistes that give away money to random people on the internet. I only give money to the people I fuck with and that’s why my circle is small.

    Money giveaways attract a kind of audience that isn’t real. In my opinion, they will only engage when there is money. 

    The good thing is that Nigeria is not as bad as abroad. In the hip hop world there, if you don’t have a dope chain you are regarded as a nonsense artist. That’s why you’ll see someone with a good chain and someone will still be attacking them, asking what kind of chain is that. 

    In Nigeria, if you live a fast life, you are just doing yourself. If you think about it, as much as the media tries everything, no one has seen the cars that Wizkid drives. No one has seen videos of the kind of house Wizkid lives in.

    There’s no pressure from Nigerians to look like you have 50 billion. Anyone that is doing it here is doing it because they think it will help them promote their music. The truth is that Nigerians don’t care that much. Which is one thing that I appreciate in this country. 

    So, if you are doing fast life, you are just doing yourself.

    I don’t have a car. It’s not like anyone wakes up trying to attack me. Nobody cares about it. If you have it and you want to show it off, kudos to you. 

    The only thing I am interested in showing off are my numbers. I am very critical about them. My goal is to always outdo the numbers I did the year before and thankfully, my recent promotion strategy is paying off. 

    Today, my song moved up the charts by fifteen spots. That in itself is worth more than anything. Today is a good day.

    SATURDAY:

    The only thing on my mind today is:

    Nothing more.

    SUNDAY:

    The most common misconception about being an artiste is that people think that we are never broke. Maybe it’s because of the videos people see on TV or something. They assume that there’s always a large sum of money in the bank at any given time. They don’t know that popular people also run out of money. 

    Anytime I am broke, people don’t believe me. I have literally had people tell me I was lying when I told them I was broke. I don’t allow it to bother me, I live my own truth. 

    It’s not even in this period where there are no shows to perform that I will be pretending to be what I am not.

    I am just waiting for all this to be over. Let the virus leave us, let’s return back to our normal lives – my whole life is literally the same routine of wake up, sleep, promote music. 

    It gets tiring. 

    I want to go out; I miss performances. I want to perform.


    Check back every Tuesday by 9 am for more “A Week In The Life ” goodness, and if you would like to be featured or you know anyone who fits the profile, don’t hesitate to reach out. Reach out to me: hassan@bigcabal.com if you want to be featured on this series.

  • BarelyAnyHook is an MC you keep your eyes on.

    barelyanyhook underground

    Tall and gingerly with a constant gaze, BarelyAnyHook wears his quirk on his sleeve, in his glasses, his intimidating head of hair and the multi-lingual lyrics that often sit front and centre in his songs.

    The rapper, real name Ejiro Ekperigin, first hit the public radar when he was featured on AYLØ’s “Honest Conversations” in 2016.

    The next few months provided more fragments of who the rapper is. He was a guest on the delicious “Blunt Deals” by producer Goldkeyz.

    More features came after. By now, the rapper had whipped up considerable interest and it was somewhat fitting that his first introduction of sorts came by way of a performance at the now-iconic 90s Baby Soundoff.

    The alte-verse may have met him on an evening in Lekki but barelyanyhook’s story starts much earlier.

    https://www.instagram.com/p/BdhKiRelrM6/

    A minute or so of digging led us his oldest recording on the internet, a soulful number titled “Good Girl” featuring verses rapped over a Ryan Leslie beat. The track was made over seven years ago when Barely made music under the moniker – “DK”.

    The new name – “barelyanyhook” – was the title of a project he was working on. But with time, the moniker detached itself from a body of work that never saw the light of day and stuck to its creator.

    Barely’s first shift had more to do with genres than nicknames though; it dates back to a time when melody, not ‘spoken word with sauce’ was his chosen art form.

    I’m actually a singer at heart. It’s what I began with,” he told More Branches’ Adedayo Laketu in 2017. “Then poetry. Rapping came after I swapped powers with a friend who did it. We rubbed off on each other and he encouraged it too.”

    Convinced that this marauding, puzzle-like form was the way to go, the new rapper threw himself into his art.

    https://www.instagram.com/p/Bs9_JlEgnD0/

    You can still hear his first love in his music though.

    The rapper enjoys building vivid motifs in his verses, by combing rapid delivery with a lyrical edge that makes every song feel like an intense conversation.

    Yet, he’s built a knack for kicking off songs with new soul melodies that would remind you of a more laidback Anderson .Paak before plunging headfirst into his verses.

    Take “Montezuma” for instance, where he takes your ears to Central America with a carioca-tinged hook, while he contemplates life by the ocean in his verses.

    Understanding barelyanyhook’s unfolding as an artist will take you through both sides of his two releases. In 2013, he released “22“, a three-track collection of tracks that serves as his debut project.

    5 years passed between that and his first full-bodied body of work.

    The 10-track “Took You Long Enough” was released in 2018. The 10-track project features gems like “Johnny Seabass”, “Montezuma” and “Reasons”.

    https://www.instagram.com/p/BtGJFjRg4E9/

    Hip-hop loves underdog stories. From an eager Jay-Z living in the shadow of Jaz-O and Biggie to a short black boy from Jos trying to wrestle the throne of Nigerian hip-hop, we love to see supposed underlings take a jump to respect and acclaim.

    More importantly, we’re obsessed with whatever instigates that jump – from Cardi B’s “Bodak Yellow” and the years of Instagram infamy that stimulated interest in her to Zlatan Ibile and how a dance style rebranded an underground rap vet as a pop prince.

    It would make sense that fans of BarelyAnyHook, and the artist himself, would be in wait for that moment. And if anyone knows how to take an opportunity, it’s Johnny Seabass.

    In 2017, while Jidenna was in Lagos during one of his frequent visits, BarelyAnyHook caught him after a show at Beat FM.

    The rapper decided to strut his stuff to another eclectic Nigerian brother.

    The video of that short freestyle made its way online via Beat FM’s Twitter and turned several heads his way.

    It’s been over a year since then and Barely shows no signs of slowing down.

    On his latest single “Line-Up”, he insists he’s closed the chapter on an old flame, even though she keeps blowing his line up.

    That’s it, really. I’m exploring the range of my emotions and states of mind as a person regardless of the context or location. And emotions are a lot like a colour-changing gas inside a crystal ball for me sometimes,” he says.

    We’ve just gotta be cool with all sides of ourselves, basically.

    Keep your eyes on this guy.