Power Oil asked a simple question online: where should we power love and share joy this Christmas? Nigerians answered loudly, and Bethesda School of the Blind won by a landslide.

According to Roland Akpe, Marketing Manager, Oils and Fats Portfolio, Tolaram, “What followed was not your regular brand visit. Power Oil showed up for the school’s end-of-year talent week and turned it into a full Certified Christmas moment. Students sang their hearts out, performed confidently, and reminded everyone watching that joy does not need sight to shine.”

Then came the big moment. The winning talent walked away with one million naira, courtesy of Power Oil.

The entire experience stayed true to the brand’s Certified Healthy. Be Certified Fit direction, proving that care goes beyond food choices into how brands show up for people.

Sometimes, all it takes is listening. Power Oil did. And the joy followed.