If you thought Halloween in Lagos would be calm, Smirnoff Ice said, “Hold my bottle.” This year, they rolled out the Haunted-Chill Party Bus, and let’s just say, the streets of Lekki, VI and Ikoyi are still trying to process what they witnessed.
If you missed it, gather here. Let’s give you the full gist before FOMO finishes you.
1. The Party Started Before the Bus Even Moved
Only Lagos people will enter a bus and start turning it into Quilox on wheels. Music was loud, people were already dancing, and Smirnoff Ice was flowing like holy communion. We hadn’t even left the parking lot.
2. Costumes That Deserve National Awards
Some people came with Hollywood-standard Halloween costumes. Others? Let’s just say they tried, and God sees their effort.
But one thing is sure: nobody came to be a background character. Main character energy only.
3. Lagos Became the Set of a Music Video
As the bus cruised through the city, Lagosians were looking like, “What in the MTV Base is going on here?”
Phones out. Flash on. Free PR everywhere. The city turned into a movie set and the bus was the star.
4. Strangers Turned to Besties by Third Traffic Light
There’s something about Smirnoff Ice + loud music + Lagos nightlife that turns strangers into day-one hypemen.
By the time we hit VI, people were exchanging Instagram handles, recording hype videos, and planning their next link-up.
5. South Social Was the First Stop of Madness
Once the bus arrived, vibes scattered everywhere.
Dance circles, loud “Yessss queen!” moments, people taking 56 pictures just to post one on IG, everything you’d expect from a Lagos Halloween link-up. Smirnoff Ice kept confidence levels on 100%.
6. Monochroma Was the Final Boss Stage
If South Social was the warm-up, Monochroma was the final level of the video game. Lights. Fashion. Vibes. Chaos.
People were giving “last bus stop, let’s finish everything we started” energy. And they did.
7. Smirnoff Ice Was the Official Fuel of the Night
Forget diesel. Forget petrol. Smirnoff Ice powered this entire journey.
If anyone was looking fresh, hyped, bold, or suddenly brave enough to dance on a bus seat… just know what was in their cup.
Bonus: Social Media was on Fire the Next Morning
If you logged on November 1st, your timeline was full of videos from the bus. People were still posting 48 hours later.
At this point, if you weren’t there, just say you were inside traffic.
Final Verdict?
Smirnoff didn’t just host a Halloween event; they invented a new Lagos tradition. A party on wheels? We support innovation.
If this is how they’re starting, we fear (and desire) what the sequel will look like.
