The first Guinness task of BBNaija Season 10 went down on August 12, 2025, and it was a strong statement from the Gold Sponsor: work hard or work smart. From the moment Biggie read out the brief, it was clear this was going to be more than just a regular house challenge.

Housemates were split into four teams; Vibrant, Smooth, Refreshing, and Bold, with each team starting on an even playing field at 100 points. The first stage, Break the Ice, looked simple on paper. Pick cubes from a marked box and transport them through an obstacle course of tyres and wooden planks. 

But there was a twist at the sound of a certain bell, players had to freeze in place, adding an extra layer of tension and strategy to the race as one wrong move could cost a team precious seconds. Fans were instantly hooked with Naija Amine on TikTok, saying, ”the bell and pause for me, guy my Dede did well.” 

Next came Mind the Angle, which pushed things up a notch. Three housemates from each team squeezed through cutouts, solved puzzles, and raced to finish fast enough to earn bonus points. Those who failed? They lost 15 points on the spot. On X (Twitter), @Gladys couldn’t hide her excitement, posting, “The Guinness task is fun to watch.”

Finally came Pour with Joy, where every drop counted. Housemates had to keep their hands steady and their focus sharper than ever. By now, the Guinness buzz was in full swing not just for the games, but for the style. The housemates rocked Guinness-branded bottoms, tees, and accessories, and social media noticed. “The task and merch oo, it’s always,” gushed @zeezah_d, while another fan simply tweeted, “How do I get this Guinness merch Kai!”

When the points were tallied, it was Team Vibrant on top with 115, followed by Team Refreshing at 102, Team Smooth with 65, and Team Bold at 28. The results had fans cheering, teasing, and stanning their faves all over the timeline. In the words of one viewer,  “Congrats to Team Vibrant… they were so smooth throughout the freeze in the 1st round… jumped the monkey bars like PROS,” tweeted @SexyDoyin1.

Guinness didn’t just show up for this first BBNaija S10 task , they owned it. From intense gameplay to frozen mid-air poses and viral merch moments, the brand proved once again why their return to BBNaija after sponsoring the very first season in 2006 is a game-changer. If this was only the first task, the rest of the season is about to be legendary.

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