Olalekan Fabilola is a Yoruba writer, researcher, content creator, and author who centres Yoruba heritage in fresh, contemporary ways. He experiments with language, folklore and cultural plays to keep tradition alive in modern entertainment. His work speaks to cultural preservation and reinvention.
He is being honoured for creating and hosting Masoyinbo, a Yoruba-language cultural game show released in 2025. The project offered a new approach to cultural engagement through television.