Nez Anazodo, Cosmas Ojemen, Adedayo Laketu and Oluwadare Seyi are the founders of Pith Africa, a streetwear brand built on experimentation, cultural instinct and anti-fashion rebellion. Their work evolves constantly, pulling from subcultures, satire and political undertones. Together, they create clothing that reads as both commentary and design.
They are being honoured for Pith Africa’s new phase of international expansion in 2025. The brand unveiled a sustainability-oriented partnership with Chinese EV manufacturer BYD and entered the European market through the Lagos X Paris incubator programme. These moves marked the label’s shift from underground force to global contender.