How the Debut Season of #RHOLagos Played Out on #TwitterNaija

June 23, 2022

…#RHOLagos tops Twitter trending chart 10 weeks in a row.

Lagos, Nigeria – Fans of the Real Housewives of Lagos flocked to Twitter to comment on the latest updates, gossip, banter, and shocking reveals, as the first Nigerian installment of the hit global reality franchise hit TV screens across the country. As many fans expected, the reality show turned out to be a smash-hit, drama-filled display of the extravagant luxury lives of six Lagos socialites; living aspirational lives, while navigating friendships and sharing personal wins as well as their struggles.

For its debut season, the #RHOLagos featured Chioma Ikokwu, entrepreneur and socialite, Carolyna Hutchings actress, real estate investor, and ex-wife of billionaire Musa Danjuma; Iyabo Ojo, a veteran actress;  celebrity stylist and fashion designer Toyin Lawani-Adebayo, entrepreneur Laura Ikeji, and PR expert Mariam Timmer.

The show, which made its debut in April, definitely had #TwitterNaija in a chokehold, with data from Twitter revealing just how much of a converging point the social media platform was for fans of the show, right up to the recently-aired final episode.

The Most Used Real Housewives of Lagos Hashtags

Hashtags continue to be the most effective way to track what is happening on Twitter, and #RHOLagos was an audience favourite as the most mentioned hashtag appearing on the TL over 55,000 times during the duration of the season. #RHOL, #realhousewivesoflagos, and #chioma were also widely used.

The Most Mentioned Handles

@showmaxng the video streaming service with exclusive rights to the #RHOLagos franchise series was the most mentioned handle. Housewives such as @tiannahstyling2 and @hrmcarolyna also featured amongst the most mentioned handles. Media outlets and comedians such as @thenetng, @theladymo and @mrfunny_received a lot of engagement and mentions during this season.

Top #RHOLagos Retweets

For every scene of every episode, the cast brought their A-game, leaving no crumbs! The impeccable styling, stunning accessories, luxurious vacations and fast cars conveyed affluence from a mile away. While the six housewives showed up and showed out, #TwitterNaija could not get enough. Below are some of the most engaging Tweets from the reality series.

1.         @theNETng

2.     @eboigbeanita

3.         Sibu Mabena

4.         @teefahlaygos

5.         @ShowmaxNG

Top emojis, media and other stats of note

The Real Housewives franchise is best known for its unending drama and the Lagos edition did not disappoint. With ten episodes aired, the show was filled with premium ‘Gbas-Gbos’ and constant drama, entertaining fans on #TwitterNaija.  The #RHOLagos event page brought the latest updates and Tweets to the community of show lovers.

Tweeps shared their excitement on the timeline using emojis to express their emotions amid heated banter. The top emojis used were: 🔥 😂 😍👑 😭 👀 🤣 🖤 🤩 🙏🏿  – a clear depiction of the moods fans left with after each episode!

Although the last episode of the debut season has ended, the drama doesn’t end here. The reunion is scheduled to air on the 1st and 8th of July.

 @Twitter remains your official source for what’s happening!

About Twitter, Inc.

Twitter is what’s happening and what people are talking about right now. To learn more, visit about.twitter.com and follow @Twitter. Let’s talk.

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